A content that is designed to look and feel like the content you would usually find from a publisher. It is also content that aims to be entertaining or useful while subtly improving a person’s perception of the sponsoring brand.
Latest Posts
Snapchat’s latest paid perk is an AI Bitmoji of your pet
Hi, Welcome Welcome back Snapchat’s latest paid perk is an AI Bitmoji of your pet The feature is, unfortunately, not called “petmoji.” Karissa Bell Fri, Mar 29, 2024 Snap Snapchat has a new AI-powered perk for subscribers: Bitmoji versions of your pet. The feature, which is unfortunately not called “petmoji,” allows users to snap … Continue reading Snapchat’s latest paid perk is an AI Bitmoji of your pet
Google testing tools to provide more personalized shopping experiences
The tech giant is experimenting with new product discovery elements, including generative AI for product search and virtual try-on technology. Nicola Agius on March 28, 2024 Google is piloting new product discovery elements designed to give users a more personalized shopping experience, including: Style recommendations. Brand preferences. Generative AI for product search. Virtual try-on technology. … Continue reading Google testing tools to provide more personalized shopping experiences
Opioid addiction gets an unusually high-design PSA
March 28, 2024 Opioid addiction gets an unusually high-design PSA A new public service campaign takes an unconventional approach to getting people to quit. BY Hunter Schwarz A new PSA is taking an unusual approach to helping people recover from opioid addiction. Instead of hiding drugs from sight, the PSA puts the pills front and center. … Continue reading Opioid addiction gets an unusually high-design PSA
LinkedIn Short-Form Video Feed – Will Revenue Sharing Come Next?
LinkedIn Short-Form Video Feed – Will Revenue Sharing Come Next? by Laurie Sullivan , Staff Writer @lauriesullivan, March 28, 2024 Short-form video has hit the LinkedIn feed, following platforms like YouTube and TikTok in an effort to reach consumers and business professionals. The video format displays content in a TikTok-style, full-screen format, leaning into the broader vertical … Continue reading LinkedIn Short-Form Video Feed – Will Revenue Sharing Come Next?
Mental health care underutilization is a revenue problem
March 28, 2024 Mental health care underutilization is a revenue problem Here are three things organizations can do to turn the situation around. BY Melissa Frieswick From the beginning of my career, I knew I wanted to help others. And for the people asking why I didn’t become a care provider, I did, in my … Continue reading Mental health care underutilization is a revenue problem
Using ChatGPT for homework is correlated with memory loss and bad grades
March 28, 2024 Using ChatGPT for homework is correlated with memory loss and bad grades Researchers in Pakistan found that high use of generative AI for schoolwork was related to harmful educational outcomes. BY Shalene Gupta The world is all abuzz about ChatGPT and the transformative powers it offers, but a new study published in the … Continue reading Using ChatGPT for homework is correlated with memory loss and bad grades
Olivia Colman calling out Hollywood’s pay gap reveals a frustrating truth about salary negotiations for women at work
March 28, 2024 Olivia Colman calling out Hollywood’s pay gap reveals a frustrating truth about salary negotiations for women at work Companies sometimes use ‘precedent’ to determine what an employee is worth, even if the calculation is built on a faulty premise. BY Shannon Cudd A somber fact to reckon with as we near the end … Continue reading Olivia Colman calling out Hollywood’s pay gap reveals a frustrating truth about salary negotiations for women at work
That viral AI-generated influencer is based on a real person. And she’s fine with the ads
March 28, 2024 That viral AI-generated influencer is based on a real person. And she’s fine with the ads Ariel Marie tells ‘Fast Company’ that she provided her voice and likeness to AI company Arcads, which approached her on the gig-work platform Fiverr. BY Chris Stokel-Walker The content creator behind a viral video storm over … Continue reading That viral AI-generated influencer is based on a real person. And she’s fine with the ads
AI in marketing: Examples to help your team today
It’s not a question of ‘if’ AI will deliver value for your team, but ‘where.’ Here are areas and functions to consider. Mike Pastore on March 28, 2024 Is your marketing team tired of hearing about AI? To some extent, we all are. It’s part of the hype cycle of any new technology. Marketing teams … Continue reading AI in marketing: Examples to help your team today
What venture capital and bootstrapping have in common
March 28, 2024 What venture capital and bootstrapping have in common This entrepreneur shows how founders can rethink their mindset to networking and raising capital. BY Nacho De Marco In 2009, my friend Paul and I decided to start a company. We’ve both worked as software developers and project leaders for large companies, and we … Continue reading What venture capital and bootstrapping have in common