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3 tips to maximize your ROI at events
Hi, Welcome Welcome back Ensure your conference investment pays off with these tips on strategic preparation, targeted outreach and effective follow-up. Ali Schwanke on August 29, 2024 Conference season is in full swing. If you’re spending that much cash, be sure you’re getting results, whether it’s acquiring new leads, closing deals or starting new … Continue reading 3 tips to maximize your ROI at events
It’s time to re-think our rejection of third-party cookies
Third-party cookies will become less reliable and less common, but let’s not forget why they exist in the first place. Greg Krehbiel on August 30, 2024 Ever since Google threatened to eliminate third-party cookies, there’s been a steady drumbeat that websites should switch to first-party data, which, many say, is better anyways. While it’s … Continue reading It’s time to re-think our rejection of third-party cookies
Brazil bans X for refusing to comply with Supreme Court order
Brazil bans X for refusing to comply with Supreme Court order Apple and Google have five days to remove the X app from their stores, while Brazilians face steep fines for subverting the block. danny gallagher Sat, Aug 31, 2024 NurPhoto via Getty Images Brazilian Supreme Court Justice Alexandre de Moraes has ordered … Continue reading Brazil bans X for refusing to comply with Supreme Court order
How brands are using AI in Meta’s Advantage+ campaigns
Meta’s growing roster of AI-powered tools help Tuckernuck and Kitsch scale up creative and discover new customers in time for the holidays. Chris Wood on August 30, 2024 Fashion and beauty brands are often early tech adopters. Many are digital-native, forging tailored D2C digital strategies. And there are so many competitive brands that any … Continue reading How brands are using AI in Meta’s Advantage+ campaigns
Canadian rail union files lawsuits challenging back-to-work orders
August 30, 2024 Canadian rail union files lawsuits challenging back-to-work orders The union doesn’t want to let the precedent stand that the government can block a strike and take away a union’s leverage in negotiations. BY Associated Press The union that represents workers at both of Canada’s largest freight railroads has filed the lawsuits it promised … Continue reading Canadian rail union files lawsuits challenging back-to-work orders
U.S. state data privacy laws: What you need to know
Six states have privacy protection laws in effect, Montana’s goes online Oct. 1 and 10 other state’s laws will kick in by the end of next year. Here’s what you need to know about them. Constantine von Hoffman on August 30, 2024 (Story updated with information on the Montana privacy law which goes into … Continue reading U.S. state data privacy laws: What you need to know
Big banks fall short on climate risk plans says U.S. regulator
August 30, 2024 Big banks fall short on climate risk plans says U.S. regulator The Office of the Comptroller of the Currency conducted a review last year including 22 large banks to see how they account for the impact of climate change on their loan books and businesses. BY Reuters A top U.S. banking regulator has … Continue reading Big banks fall short on climate risk plans says U.S. regulator
Why adaptability is the real key to successful leadership
August 30, 2024 Why adaptability is the real key to successful leadership Adaptability is paramount to true leadership success, according to Alexa von Tobel. It means not just surviving but transforming—starting as a butterfly and emerging as a dragon. BY Alexa von Tobel In today’s digital age, we’ve encountered all the buzzwords about what it takes … Continue reading Why adaptability is the real key to successful leadership
Salesforce sees a shorter, more competitive holiday season in 2024
Expect to see very soft growth in onlines sales in the upcoming holiday season — but here are some ways brands can win. Kim Davis on August 29, 2024 Salesforce expects the 2024 holiday season to be shorter and more competitive with brands facing the challenge of attracting consumers with less purchasing power. Based … Continue reading Salesforce sees a shorter, more competitive holiday season in 2024
My quest for the perfect productivity mouse
My quest for the perfect productivity mouse Of mice and me. james trew Fri, Aug 30, 2024 PC Mouse buyer’s guide. (James Trew / Engadget) Finding the best mouse for your needs can make all the difference, whether you’re a gamer, a designer or someone who spends hours tackling emails. And when it … Continue reading My quest for the perfect productivity mouse