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What is Sponsored Content?

A content that is designed to look and feel like the content you would usually find from a publisher. It is also content that aims to be entertaining or useful while subtly improving a person’s perception of the sponsoring brand.

ChatGPT Ads adds conversion bidding and stronger measurement

Hi, Welcome Welcome back New capabilities bring it closer to the workflow and optimization tools advertisers already use in Google Ads and Meta Ads. By Constantine von Hoffman   Published on July 27, 2026   ChatGPT Ads expanded its advertising platform with new tools for conversion optimization, attribution, budget management, and campaign automation, continuing its … Continue reading ChatGPT Ads adds conversion bidding and stronger measurement →

Congress faces heated debate over sports prediction markets federal gambling regulatory authority

Congress faces heated debate over sports prediction markets federal gambling regulatory authority Suswati Basu News Editor   Congress is set to hear sharply conflicting testimony Tuesday (July 21) over who should regulate sports prediction markets and whether Congress should step in to redefine them as gambling instead of federally regulated financial products. The committee is … Continue reading Congress faces heated debate over sports prediction markets federal gambling regulatory authority →

How to put all your incoming messages in one unified dashboard (it’s easy!)

July 27, 2026 How to put all your incoming messages in one unified dashboard (it’s easy!) BY Doug Aamoth If your workday feels like a high-stakes game of notification whack-a-mole, you aren’t alone. Between Slack channels buzzing, Microsoft Teams pinging in the background, multiple email accounts open, and mobile messages cluttering your phone, simply checking if … Continue reading How to put all your incoming messages in one unified dashboard (it’s easy!) →

Council of Europe urges FIFA to tackle betting threats before 2030 World Cup

Council of Europe urges FIFA to tackle betting threats before 2030 World Cup Suswati Basu     Betting-related threats should move to the top of football’s agenda once the 2026 FIFA World Cup ends, according to the Council of Europe. On the day of the tournament final, Secretary General Alain Berset called on FIFA to … Continue reading Council of Europe urges FIFA to tackle betting threats before 2030 World Cup →

Europe’s central bank gets hilarious alternative designs for the euro banknote after asking for feedback

July 24, 2026 Europe’s central bank gets hilarious alternative designs for the euro banknote after asking for feedback BY María José Gutiérrez Chávez Asking the internet for advice can be a dicey game: Users can either be helpful or take the chance to make a joke of it all—as the European Central Bank (ECB) has come … Continue reading Europe’s central bank gets hilarious alternative designs for the euro banknote after asking for feedback →

Why 25 states are fighting Trump over $740 million in emergency funding

July 24, 2026 Why 25 states are fighting Trump over $740 million in emergency funding BY Taylor Hatmaker A coalition of governors and attorneys general is suing the Trump administration, arguing that the federal government wants to strong-arm Democratic states into complying with some of its most controversial policy changes yet. The lawsuit, filed in a … Continue reading Why 25 states are fighting Trump over $740 million in emergency funding →

The Toronto Tempo president explains how she’s building a WNBA franchise like a startup

July 26, 2026 The Toronto Tempo president explains how she’s building a WNBA franchise like a startup BY Robert Safian The Toronto Tempo arrived in the WNBA this season with record-breaking attendance, a 53-point single-game performance from a star player, and the weight of being the league’s newest franchise. As the season pauses for All-Star Weekend, … Continue reading The Toronto Tempo president explains how she’s building a WNBA franchise like a startup →

Podcast measurement standards expand for the video era

Updated IAB podcast measurement guidelines improve consistency across audio and video podcasts as AI and streaming reshape the market. By Constantine von Hoffman   Published on July 22, 2026   The IAB Tech Lab released an updated draft of its podcast measurement guidelines that reflects how podcast consumption and advertising continue to evolve beyond traditional … Continue reading Podcast measurement standards expand for the video era →

EU says TikTok hasn’t done enough to ensure minors’ safety

EU says TikTok hasn’t done enough to ensure minors’ safety The latest findings could come with a fine of up to six percent of TikTok’s annual revenue. By Jackson Chen July 25, 2026   Anna Barclay/Getty Images   The European Commission (EC) has accused TikTok of failing to protect the privacy of accounts belonging to minors, … Continue reading EU says TikTok hasn’t done enough to ensure minors’ safety →