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AI could unlock $30B for marketers, if we fix measurement first
When channels can’t be measured, they get underfunded. Bias in today’s models limits growth. Here’s why better foundations matter more than new tools. By Angelina Eng February 6, 2026 Your analytics team is spending hours connecting the dots across your offline and online campaigns. Your attribution approach is predominantly last-touch or when … Continue reading AI could unlock $30B for marketers, if we fix measurement first
Analogue unearths N64 prototype colors for its limited edition 3D console
Analogue unearths N64 prototype colors for its limited edition 3D console Nobody can resist the call of Atomic Purple. Jackson Chen Sat, February 7, 2026 Analogue Analogue is back with another hit of N64 nostalgia, but with colorways that are deep cuts for even the biggest Nintendo nerds. Analogue announced its latest run … Continue reading Analogue unearths N64 prototype colors for its limited edition 3D console
3 bad financial habits solopreneurs can’t afford
February 07, 2026 3 bad financial habits solopreneurs can’t afford
Anthropic joins a long list of brands that have vowed to stay ad-free. They don’t always keep their word
February 07, 2026 Anthropic joins a long list of brands that have vowed to stay ad-free. They don’t always keep their word
US B2B marketers have the biggest budgets and the lowest confidence
55% of U.S. B2B marketers reported budget increases in 2026, while 37% were asked to make cuts — most of them under 10%. By Constantine von Hoffman February 6, 2026 U.S. B2B marketers are dealing with a paradox: they’re spending more than anyone else, but feeling less certain about the return. Over … Continue reading US B2B marketers have the biggest budgets and the lowest confidence
AI strategies are kind of destined to fail
February 06, 2026 AI strategies are kind of destined to fail span>span]:whitespace-nowrap”>As a consultancy owner, I’ve been experimenting heavily with the headline AI applications for the better part of two years now. Our teams have tested it across dozens of products and use cases. Some experiments worked immediately. Others failed at first but succeeded six … Continue reading AI strategies are kind of destined to fail
Vivian Tu on how to spot good financial advice in an uncertain economy
February 06, 2026 Vivian Tu on how to spot good financial advice in an uncertain economy
Lakeland tax preparer sentenced for gambling-related federal tax fraud
Lakeland tax preparer sentenced for gambling-related federal tax fraud Rachael Davies Suswati Basu Fraudulent Lakeland tax preparer Jeffrey Dixon, who used falsified gambling winnings and losses to defraud the IRS, has been sentenced to four years and nine months in federal prison after pleading guilty last summer. The Florida local pleaded … Continue reading Lakeland tax preparer sentenced for gambling-related federal tax fraud
Why customer success managers are a martech power move
Martech tools are easy to buy and hard to use. CSMs help teams unlock value, avoid renewal surprises and stay ahead of change. By Steve Petersen February 6, 2026 Martech is a team sport, and no one wins it alone. Success depends on coordination across internal teams and external partners. A customer success … Continue reading Why customer success managers are a martech power move
Another Forbes 30 Under 30 honoree could be headed to prison
February 06, 2026 Another Forbes 30 Under 30 honoree could be headed to prison