A content that is designed to look and feel like the content you would usually find from a publisher. It is also content that aims to be entertaining or useful while subtly improving a person’s perception of the sponsoring brand.
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YouTube: Major Gap In Podcast Video Ad Performance
Hi, Welcome Welcome back YouTube: Major Gap In Podcast Video Ad Performance by Laurie Sullivan , Staff Writer, December 19, 2025 Oxford Road, a Los Angeles-based advertising agency specializing in audio, released a study this week suggesting YouTube’s podcasting dominance might come with a heavy cost for brand advertisers. The Los Angeles-based agency worked with Podscribe, an independent … Continue reading YouTube: Major Gap In Podcast Video Ad Performance
UnitedHealth vows to be a better company amid layoffs
December 19, 2025 UnitedHealth vows to be a better company amid layoffs
Most ad agencies are planning for AI, but few are putting it to work
67% of agencies are still in an explorative phase with generative AI. Constantine von Hoffman on December 19, 2025 Source: AIDigital’s The State of AI Maturity Most ad agencies are talking about AI — but few are doing it at scale, according to a AIDigital’s “The State of AI Maturity.” The report … Continue reading Most ad agencies are planning for AI, but few are putting it to work
Why Do Small Businesses Fail to Convert as Many Customers as Big Brands?
Why Do Small Businesses Fail to Convert as Many Customers as Big Brands? Wisam Abdulaziz Dec 19, 2025 In today’s digital landscape, starting an online business is more accessible than ever. With AI-driven tools and modern platforms, you can launch a website, CRM, or ad campaign in days, not months. There … Continue reading Why Do Small Businesses Fail to Convert as Many Customers as Big Brands?
Used an ATM since 2007? Visa and Mastercard may owe you cash
December 19, 2025 Used an ATM since 2007? Visa and Mastercard may owe you cash span>span]:whitespace-nowrap”>Visa and Mastercard have agreed to pay $167.5 million to settle a long-running class action lawsuit. The suit, which was first filed back in October 2011, accused the two major credit card companies of conspiring to keep ATM fees artificially high. … Continue reading Used an ATM since 2007? Visa and Mastercard may owe you cash
Salesforce buys Qualified to accelerate its AI‑driven GTM strategy
Salesforce is adding real-time AI sales agents with the acquisition of Qualified, signaling a deeper shift toward automated, agent-driven GTM workflows. Constantine von Hoffman on December 19, 2025 Salesforce is making another move to turn its “agentic enterprise” vision into reality — this time by acquiring Qualified, a long-time partner focused on AI-driven sales … Continue reading Salesforce buys Qualified to accelerate its AI‑driven GTM strategy
Sony is buying Peanuts
Sony is buying Peanuts The company will own 80 percent of the franchise that features Snoopy and Charlie Brown. Mariella Moon Fri, December 19, 2025 The Peanuts gang. (Peanuts) Sony is paying approximately $460 milliion to purchase Peanuts [PDF] and its characters, including Snoopy and Charlie Brown, created by Charles M. Schulz. That’s a … Continue reading Sony is buying Peanuts
5 key reasons you should hire a financial planner
December 18, 2025 5 key reasons you should hire a financial planner span>span]:whitespace-nowrap”>It might surprise people that my husband and I pay a financial planner, given that I spend a lot of time on financial, tax, and investment planning at work. However, hiring a planner has delivered a return that can’t be quantified: peace of … Continue reading 5 key reasons you should hire a financial planner
US Congressman raises concerns about Kalshi/CNN partnership in public letter
US Congressman raises concerns about Kalshi/CNN partnership in public letter Rachael Davies Congressman Abe Hamadeh has shared concerns about the partnership between Kalshi and CNN, highlighting “threats to market integrity, democratic stability, and American national security”. Congressman Abe Hamadeh wrote a letter to Acting Chairwoman of the Commodity Futures Trading Commission, Caroline D. … Continue reading US Congressman raises concerns about Kalshi/CNN partnership in public letter
The introvert’s networking playbook
December 18, 2025 The introvert’s networking playbook span>span]:whitespace-nowrap”>I am an introverted person who feels shy at events. Early in my career, I found conferences to be so overwhelming that I’d sometimes just hide in the bathroom, go into an anxious spiral of fear and guilt, and then try to convince myself to get out and … Continue reading The introvert’s networking playbook