A content that is designed to look and feel like the content you would usually find from a publisher. It is also content that aims to be entertaining or useful while subtly improving a person’s perception of the sponsoring brand.
Latest Posts
Kentucky class action lawsuit challenges Kalshi as alleged illegal gambling operations
Kentucky class action lawsuit challenges Kalshi as alleged illegal gambling operations Suswati Basu A Kentucky man has filed a proposed class action against prediction market company Kalshi, accusing the platform of offering illegal gambling products to residents across the state. The lawsuit was filed Monday (May 11) in the U.S. District Court for … Continue reading Kentucky class action lawsuit challenges Kalshi as alleged illegal gambling operations
Set your 2026 graduate up for financial success: 3 practical tips
May 16, 2026 Set your 2026 graduate up for financial success: 3 practical tips BY Emily Guy Birken Graduation season is upon us, which means copies of Oh, the Places You’ll Go! are flying off bookstore shelves—since whimsical Seussian life advice has been the go-to gift for new graduates since 1990. But handing over a picture … Continue reading Set your 2026 graduate up for financial success: 3 practical tips
These are the 3 simple interview questions that helped me build a high-performing team
May 16, 2026 These are the 3 simple interview questions that helped me build a high-performing team BY Olena Lutsenko RETN started with a bold ambition to build a nine-figure business. After doubling our revenue to nearly $ 80 million in the last five years, that goal is now within close reach. But it’s taken more … Continue reading These are the 3 simple interview questions that helped me build a high-performing team
Build a martech stack that makes it easy to manage your brand by Canto
Struggling with brand consistency? The solution isn’t necessarily more tools. It’s the right tools, assembled and aligned with intention. By Canto Published on May 15, 2026 Most marketing teams have no shortage of tools. In fact, the average B2B organization manages between 12 and 20 martech tools. And yet, maintaining brand consistency at scale … Continue reading Build a martech stack that makes it easy to manage your brand by Canto
Why scaling creative is really a leadership challenge
Automation can increase output, but creative effectiveness depends on operational discipline and strategic clarity. By Kate Gundlach Roberts Published on May 15, 2026 Marketing teams have more ways than ever to create, distribute, adapt, and measure content. Technology has made production faster. Templates have made execution more efficient. Automation has made scale feel … Continue reading Why scaling creative is really a leadership challenge
Dropbox chief people officer: The hybrid work model is ‘the worst of all worlds’
May 16, 2026 Dropbox chief people officer: The hybrid work model is ‘the worst of all worlds’ BY Ella Chakarian As companies battle it out with employees over RTO policies, Dropbox is choosing to stay out of the drama by prioritizing remote work. “The pandemic tested our assumption that we have to be in person in … Continue reading Dropbox chief people officer: The hybrid work model is ‘the worst of all worlds’
Snap and YouTube have reportedly settled another major social media addiction lawsuit
Snap and YouTube have reportedly settled another major social media addiction lawsuit By Karissa Bell May 15, 2026 5./15 West/Getty Images Snap and YouTube have reportedly reached a settlement in a major lawsuit with a Kentucky school district just weeks ahead of trial Bloomberg reports. The case is one of several around the country that … Continue reading Snap and YouTube have reportedly settled another major social media addiction lawsuit
Oklahoma lawmakers override veto expanding criminal ban against online sweepstakes gambling
Oklahoma lawmakers override veto expanding criminal ban against online sweepstakes gambling Suswati Basu Oklahoma lawmakers have finalized a major expansion of the state’s gambling restrictions after voting to override Gov. Kevin Stitt’s veto of Senate Bill 1589. The measure updates Oklahoma’s criminal gambling statute to specifically address online casino-style games, sweepstakes operations, and … Continue reading Oklahoma lawmakers override veto expanding criminal ban against online sweepstakes gambling
‘Yellowstone’ sequel series ‘Dutton Ranch’ premieres tonight. Here’s how and where to watch it
May 15, 2026 ‘Yellowstone’ sequel series ‘Dutton Ranch’ premieres tonight. Here’s how and where to watch it BY Shannon Cudd Giddy up, Yellowstone fans: The epic saga of the Dutton family continues. The Western drama, which began humbly in 2018, has since grown into one of television’s most valuable franchises. A Bloomberg story from last year … Continue reading ‘Yellowstone’ sequel series ‘Dutton Ranch’ premieres tonight. Here’s how and where to watch it
5 reasons branding belongs in your GTM strategy
From sales alignment to customer retention, a clear brand strategy helps companies grow faster and compete more effectively. By Bunny Tharpe Published on May 15, 2026 “Think different” was the theme of Apple’s 1997 campaign that began the company’s revival after many thought it was dying. It is both an example of great … Continue reading 5 reasons branding belongs in your GTM strategy
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