A content that is designed to look and feel like the content you would usually find from a publisher. It is also content that aims to be entertaining or useful while subtly improving a person’s perception of the sponsoring brand.
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Getting laid off changes your perception of work forever. Here’s how
April 07, 2026 Getting laid off changes your perception of work forever. Here’s how BY Brian O’Connor When Kitty got her fourth layoff call, she took it via Bluetooth in her car. She knew the script by then: the sudden 15-minute meeting invite, the HR rep that pops into the call, the platitudes that precede the … Continue reading Getting laid off changes your perception of work forever. Here’s how
Google Tests AdSense Privacy Updates In Two Phases
Google Tests AdSense Privacy Updates In Two Phases by Laurie Sullivan , Staff Writer, April 7, 2026 Google will update AdSense in a two-phased approach that will begin mid-month. The second phase will update in June. While the change is targeted at Europe, this shift impacts U.S. advertisers with international traffic, signaling potential, parallel changes … Continue reading Google Tests AdSense Privacy Updates In Two Phases
Fox is the latest to add prediction markets as a new ‘data layer’ for news coverage
April 07, 2026 Fox is the latest to add prediction markets as a new ‘data layer’ for news coverage BY María José Gutierrez Chavez Fox Corporation has announced plans to partner with Kalshi to integrate the prediction market’s data across the media giant’s various cable networks. Tuesday’s announcement follows the rise in popularity of prediction markets, … Continue reading Fox is the latest to add prediction markets as a new ‘data layer’ for news coverage
AI content can rank, but quality still decides winners
Semrush’s study shows AI content is already competing in search, but performance still comes down to execution, not the tool. By Constantine von Hoffman Published on April 7, 2026 AI content is not hurting your search rankings, but it is not giving you an automatic edge either. That is the central takeaway from … Continue reading AI content can rank, but quality still decides winners
Failing to use AI at work could cost you your job
April 07, 2026 Failing to use AI at work could cost you your job BY Dan Schawbel The workplace has seen its share of technological shifts, but the rise of AI is happening at a much faster pace. What once took years is now unfolding in months, leaving little time for companies or their employees to … Continue reading Failing to use AI at work could cost you your job
Why AI-driven creative is failing and how to fix it
From Coca-Cola to Svedka, poor execution is undermining AI-driven creative. Learn how to use genAI in ways that support storytelling. By Crissi Cupak Published on April 6, 2026 “AI slop” was named 2025’s word of the year by Merriam-Webster. Consumers are clearly hyperaware of the overuse of generative technologies and are increasingly allergic … Continue reading Why AI-driven creative is failing and how to fix it
Laid off? Lean on your relationships, not your network
April 07, 2026 Laid off? Lean on your relationships, not your network BY Morag Barrett In 2025, companies directly attributed 55,000 job cuts to artificial intelligence—more than 12 times the figure from just two years earlier. In 2026, the pace has only accelerated. Block eliminated 4,000 roles in a single announcement. Amazon cut 16,000 corporate positions. … Continue reading Laid off? Lean on your relationships, not your network
Netflix just added free games for kids to your subscription. Here’s how to access them
April 06, 2026 Netflix just added free games for kids to your subscription. Here’s how to access them BY María José Gutierrez Chavez Whether they love Peppa Pig or the Sesame Street gang, young viewers can now step into their favorite characters’ universe via a new Netflix gaming app launched today. Aimed at children ages 8 … Continue reading Netflix just added free games for kids to your subscription. Here’s how to access them
When Google AI ‘Ghosts’ The Experts Who Fed It
When Google AI ‘Ghosts’ The Experts Who Fed It by Laurie Sullivan , Staff Writer, April 6, 2026 Serenity in the shadows of Wyoming’s Tetons seems like the perfect place sometimes — unless you are a search engine optimization (SEO) expert or publisher at a media company trying to adapt to changes made by Google’s … Continue reading When Google AI ‘Ghosts’ The Experts Who Fed It
Three first-party data strategies retail brands are prioritizing now
As 3rd-party cookies fade, mid-market retailers are leaning on direct value exchanges, ID-driven experiences and zero-party signals to rebuild their data. By MarTechBot Published on April 6, 2026 In MarTech’s “MarTechBot explains it all” feature, we pose a marketing question to our very own MarTechBot, which is trained on the MarTech website archives and … Continue reading Three first-party data strategies retail brands are prioritizing now
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