A content that is designed to look and feel like the content you would usually find from a publisher. It is also content that aims to be entertaining or useful while subtly improving a person’s perception of the sponsoring brand.
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The only way to know what your ads really did
Hi, Welcome Welcome back Platforms claim too much credit and backends often give too little. Holdout tests can show how much revenue advertising truly generated. By Benjamin Wenner Published on August 31, 2026 Every performance marketer knows this scenario. The marketing platform, whether it’s Google Ads, Microsoft Ads, Meta Ads, or TikTok Ads, … Continue reading The only way to know what your ads really did
4 devious email scams hitting inboxes right now, and how to spot them
August 31, 2026 4 devious email scams hitting inboxes right now, and how to spot them BY Doug Aamoth For the last decade, email scams have run rampant on the internet. And corporate IT departments have handed out the exact same advice like clockwork: Look for bad grammar, hover over links, and turn on two-factor authentication. … Continue reading 4 devious email scams hitting inboxes right now, and how to spot them
I’m a mother and C-suite exec. Here’s how I let go of guilt
August 31, 2026 I’m a mother and C-suite exec. Here’s how I let go of guilt BY Gina Mastantuono When my boys were young, a neighbor’s grandson asked them: “Is your mommy dead?” Every Wednesday, this little boy would visit his grandparents across the street. He would see my husband and my sons, but he never … Continue reading I’m a mother and C-suite exec. Here’s how I let go of guilt
Red Lobster is closing restaurants: See complete list of doomed locations for 2026
August 30, 2026 Red Lobster is closing restaurants: See complete list of doomed locations for 2026 BY Inc. Even as it works to rebuild its brand after bankruptcy, Red Lobster hasn’t stopped trimming its footprint in 2026. The seafood chain’s footprint has shrunk to approximately 540 restaurants nationwide, down from over 700 before its bankruptcy. In … Continue reading Red Lobster is closing restaurants: See complete list of doomed locations for 2026
AI survey on job losses shows surprising wins for some workers
August 30, 2026 AI survey on job losses shows surprising wins for some workers BY The Conversation Do artificial intelligence tools such as ChatGPT eliminate jobs, create new ones, or both? There’s a lot of speculation regarding this question, but little solid data in the U.S. to answer it. I’m a sociologist who researches AI, among … Continue reading AI survey on job losses shows surprising wins for some workers
This web-based video editor is like iMovie for your browser
August 30, 2026 This web-based video editor is like iMovie for your browser BY Justin Pot Editing videos is one of those things most of us don’t have to do too often—at least not at an especially high level—so it’s understandable if you don’t have a dedicated professional-grade video editor. The built-in editor within your phone’s … Continue reading This web-based video editor is like iMovie for your browser
Managers are bad at coaching: 4 tips for improving
August 30, 2026 Managers are bad at coaching: 4 tips for improving BY Daniel Stewart Ask managers and their employees what coaching in the workplace looks like, and they’ll probably describe a formal scenario: a weekly calendar reminder that pops up midtask, a stiff conversation about performance during an annual review, or a manager stepping in … Continue reading Managers are bad at coaching: 4 tips for improving
Samsung’s surprise folding hit sets the stage for Apple
August 29, 2026 Samsung’s surprise folding hit sets the stage for Apple BY Sam Byford Samsung is known for experimenting in public. Even the giant 6-inch-plus smartphones we carry around today can be traced back to the 2011 release of the Galaxy Note, which started out as an effort to push the boundaries of screen size … Continue reading Samsung’s surprise folding hit sets the stage for Apple
The AI performance shake-up: What’s really driving results across channels now
When algorithms hide your campaign levers, tracking true impact gets tricky. At the MarTech Conference, we discussed how to regain visibility and drive growth. By MarTechBot Published on September 14, 2026 The reality of managing performance right now is that the familiar levers are disappearing. Marketers used to choose precise audiences, adjust manual bids, … Continue reading The AI performance shake-up: What’s really driving results across channels now
Buffalo Wild Wings is closing locations: Updated list of shut-down restaurants for 2026
August 29, 2026 Buffalo Wild Wings is closing locations: Updated list of shut-down restaurants for 2026 BY Inc. Depending on where you live, your wing options may have just become a little more limited. Buffalo Wild Wings is closing restaurants across the country in 2026, raising questions about the chain’s footprint and long-term strategy. Founded in … Continue reading Buffalo Wild Wings is closing locations: Updated list of shut-down restaurants for 2026