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AI Puts Strain On Google As OpenAI Recruits Employees
Hi, Welcome Welcome back AI Puts Strain On Google As OpenAI Recruits Employees by Laurie Sullivan , Staff Writer, December 15, 2025 OpenAI on Monday confirmed it has appointed Albert Lee, former senior director of corporate development at Google, as its vice president of corporate development. Lee will begin his role at Microsoft-backed OpenAI on … Continue reading AI Puts Strain On Google As OpenAI Recruits Employees
The customer funnel is gone, and trust is the new moat
As AI accelerates decisions, brands endure by investing in the human layers of experience that technology can’t generate. Angela Vega on December 15, 2025 As AI agents collapse the consumer funnel and mediate more decisions, brands must strengthen the distinctly human moats — loyalty, trust, community, ecosystems of convenience and meaningful human care. Consumers … Continue reading The customer funnel is gone, and trust is the new moat
Cvent buys Goldcast to create event and video marketing platform
The acquistion signals a shift toward unified event and content workflows, bringing AI-powered video creation into the event marketing stack. Constantine von Hoffman on December 15, 2025 Cvent is expanding its event technology footprint by acquiring Goldcast, a video and AI-driven event content platform used by B2B marketers. The deal brings together Cvent’s large-scale … Continue reading Cvent buys Goldcast to create event and video marketing platform
How Trump’s tariffs are impacting prices and purchases this holiday shopping season
December 15, 2025 How Trump’s tariffs are impacting prices and purchases this holiday shopping season
Three hacks to improve your odds of success
December 13, 2025 Three hacks to improve your odds of success
Kara Swisher dishes on OpenAI, Meta, Google—and the bidding war for Warner Bros. Discovery
December 13, 2025 Kara Swisher dishes on OpenAI, Meta, Google—and the bidding war for Warner Bros. Discovery
Titus urges committee to advance FAIR BET Act restoring gambling deductions
Titus urges committee to advance FAIR BET Act restoring gambling deductions Suswati Basu Rep. Dina Titus (D-Nevada) has urged the House Ways and Means Committee to advance the Fair Accounting for Income Realized from Betting Earnings Taxation (FAIR BET) Act, legislation that would restore the 100% federal tax deduction for gambling losses. Titus … Continue reading Titus urges committee to advance FAIR BET Act restoring gambling deductions
How to make the most out of your company holiday party
December 14, 2025 How to make the most out of your company holiday party
Stronger targeting starts with aligned personas and ICPs
ICPs alone fall short. Pair them with personas to create clearer targeting, sharper messaging and better performance across your martech stack. Stephanie Miller on December 12, 2025 Many B2B marketers build strong ideal customer profiles (ICPs), but an ICP alone can’t explain why individual buyers act. To create targeted campaigns that convert, you need … Continue reading Stronger targeting starts with aligned personas and ICPs
The 3 key financial lessons of ‘It’s a Wonderful Life’
December 13, 2025 The 3 key financial lessons of ‘It’s a Wonderful Life’
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