A content that is designed to look and feel like the content you would usually find from a publisher. It is also content that aims to be entertaining or useful while subtly improving a person’s perception of the sponsoring brand.
Latest Posts
Grand Island Casino suffers swatting attempt after reported bomb threat
Grand Island Casino suffers swatting attempt after reported bomb threat Rachael Davies New England’s Grand Island Casino received a swatting attempt and falsified bomb threat, sparking an investigation from local police. On Sunday (January 11), the Grand Island Casino in New England received a call that claimed multiple bombs had been placed throughout … Continue reading Grand Island Casino suffers swatting attempt after reported bomb threat
CDPs are dead, brands just haven’t noticed
The real issue isn’t the platform, but the assumption of identity ownership — a model undone by fragmentation, regulation and platform control. By Crissi Cupak January 12, 2026 About five years ago, I was asked to evaluate whether my company should build a customer data platform (CDP). The market pressure was intense, and clients … Continue reading CDPs are dead, brands just haven’t noticed
Performance Forced By Agentic To Take New Ride Through Funnel
Performance Forced By Agentic To Take New Ride Through Funnel by Laurie Sullivan , Staff Writer, January 12, 2026 Marketers and technologists have spent years developing omnichannel strategies, only for AI to change everything. As many have pointed out, autonomous agents don’t browse sites they find the products and make the purchase. It’s changing performance … Continue reading Performance Forced By Agentic To Take New Ride Through Funnel
The myth of brand community in the age of data agency
As customers gain data agency, clean metrics stop masking the gap between engagement and commitment. By Jay Mandel January 12, 2026 Dirty data damaged marketing — not because it was messy or incomplete, but because it trained systems to misunderstand people with confidence. Partial signals were treated as truth. Inference replaced intent. Surveillance … Continue reading The myth of brand community in the age of data agency
Google’s new commerce framework cranks up the heat on ‘agentic shopping’
Google’s new commerce framework cranks up the heat on ‘agentic shopping’ The Universal Commerce Protocol introduces three new major AI features meant to reduce friction when online shopping. Jackson Chen Mon, January 12, 2026 Google To further push the limits of consumerism, Google has launched a new open standard for agentic commerce that’s called … Continue reading Google’s new commerce framework cranks up the heat on ‘agentic shopping’
Change is a choice: Embrace your power to transform
January 12, 2026 Change is a choice: Embrace your power to transform span>span]:whitespace-nowrap”>The majority of us see change as a blind scary leap into the unknown—a scary evolution that demands we give up on everything we know. But what if we reframed change, not as something that happens to us, but as something we actively … Continue reading Change is a choice: Embrace your power to transform
30 Congress members support bill to block political insider trading after Maduro Polymarket controversy
30 Congress members support bill to block political insider trading after Maduro Polymarket controversy Rachael Davies Suswati Basu Thirty Congress members have supported a bill that would prevent federal officials and political employees from using prediction markets that could be influenced by insider information. After an anonymous Polymarket user cashed out with … Continue reading 30 Congress members support bill to block political insider trading after Maduro Polymarket controversy
How leaders can harness productivity to unlock creativity
January 11, 2026 How leaders can harness productivity to unlock creativity
Governor Janet Mills allows Wabanaki Nations to launch online casino gambling despite opposition
Governor Janet Mills allows Wabanaki Nations to launch online casino gambling despite opposition Suswati Basu Maine Governor Janet Mills announced on Thursday (January 8) that she is going to let LD 1164, a bill that gives the state’s Wabanaki Nations the right to run online casino gambling, become law. The move quickly sparked … Continue reading Governor Janet Mills allows Wabanaki Nations to launch online casino gambling despite opposition
A 5-step blueprint for CRM naming conventions
Turn inconsistent asset names into a system that improves searchability, reporting and day-to-day execution across teams. By Brianna Miller January 8, 2026 Ever started a new role, logged into the company CRM with fresh-faced optimism and tried to pull a simple report, only to get lost in the weeds? Or maybe you’re … Continue reading A 5-step blueprint for CRM naming conventions
Random Posts
Social Media: The Next Best Search Engine
Basic Tactics Needed To Survive Local SEO In 2017
6 signs marketing is in a mobile engagement crisis
24 questions to ask ABM vendors before signing the contract
TV Program Ad Spend, Promotion Up 8% Over 3 Months, ‘Yellowstone’ Gets Big Push
In defending Taylor Swift’s jet-setting ways, Swifties miss the point
Keep It Live: 3 Reasons Why You Should Be Using Facebook Live
Pictureless Perfect: How to Build Emails That Look Good When Images Are Blocked
Accepting Credit Card Orders by Phone: a New-Business Owner’s Guide
