A content that is designed to look and feel like the content you would usually find from a publisher. It is also content that aims to be entertaining or useful while subtly improving a person’s perception of the sponsoring brand.
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Agents Ran Entire Butler/Till Campaign, They Share Results
Agents Ran Entire Butler/Till Campaign, They Share Results by Laurie Sullivan , Staff Writer, March 19, 2026 As industry conversation revolves around whether AI will actually run media buying, this real example will give advertisers and media buyers a glimpse into how it works. Geloso Beverage Group in December 2025 ran what its digital marketing … Continue reading Agents Ran Entire Butler/Till Campaign, They Share Results
Are you in a competitive creative career? Oscar-winning director Barry Jenkins has advice on what it takes to find success
March 19, 2026 Are you in a competitive creative career? Oscar-winning director Barry Jenkins has advice on what it takes to find success BY Jude Cramer It’s a tough time out there for creatives. Whether you’re a writer, director, actor, or artist of any kind, the world is short on opportunities—particuarly the kind that pay. But … Continue reading Are you in a competitive creative career? Oscar-winning director Barry Jenkins has advice on what it takes to find success
ActiveCampaign extends its AI capabilities with context and scale
ActiveCampaign’s new AI tools alert you to what’s working in your campaigns and beyond and how to fix what isn’t — no prompting required. By Mike Pastore Published on March 19, 2026 Last updated on March 19, 2026 ActiveCampaign is expanding its Active Intelligence capabilities with new agent-to-user AI and AI personalization features. … Continue reading ActiveCampaign extends its AI capabilities with context and scale
Tribal sportsbooks see surge in betting as kiosks dominate activity
Tribal sportsbooks see surge in betting as kiosks dominate activity Suswati Basu Sports betting inside tribal casinos across North America is rising quickly, with more than 10 million wagers placed through tribal sportsbook networks during 2025, according to the 2026 Kambi Tribal Sports Betting Report. The figures show tribal operators carving out a … Continue reading Tribal sportsbooks see surge in betting as kiosks dominate activity
Can you get fired for calling your CEO a ‘rich jerk’? This company says yes
March 18, 2026 Can you get fired for calling your CEO a ‘rich jerk’? This company says yes BY Pavithra Mohan A new case in front of labor regulators could answer a question many workers might have contemplated. Can your employer fire you for speaking out against the CEO? During a hearing this month, the National … Continue reading Can you get fired for calling your CEO a ‘rich jerk’? This company says yes
Why Marc Andreessen’s ‘zero introspection’ approach will get you nowhere
March 18, 2026 Why Marc Andreessen’s ‘zero introspection’ approach will get you nowhere BY Eve Upton-Clark Introspection? Marc Andreessen has never heard of it. Speaking on David Senra’s podcast, the cofounder of Andreessen Horowitz, one of the world’s largest venture capital firms, said he has “zero” levels of introspection: “As little as possible. Move forward. Go,” … Continue reading Why Marc Andreessen’s ‘zero introspection’ approach will get you nowhere
Google Develops Opt-Out Search Generative AI Feature For U.K.
Google Develops Opt-Out Search Generative AI Feature For U.K. by Laurie Sullivan , Staff Writer, March 18, 2026 Google posted a response to the U.K.’s Competition and Market Authority’s goals on Wednesday as the CMA wraps up its review process this month. The post ensures fairness and that the company will promote publisher choice and … Continue reading Google Develops Opt-Out Search Generative AI Feature For U.K.
3 ways to reduce bias in AI with better context
AI bias often starts before the model runs. Missing context, flawed prompts and assumptions distort outputs. Here’s how to correct them. By Ryan Phelan Published on March 18, 2026 Last updated on March 25, 2026 Among all the concerns marketers have when bringing AI into decision-making, there’s one we don’t talk about enough: … Continue reading 3 ways to reduce bias in AI with better context
Polymarket opens Washington bar for watching geopolitics markets and breaking news
Polymarket opens Washington bar for watching geopolitics markets and breaking news Suswati Basu Polymarket is known for turning world news into tradable probabilities, but now it is trying something similar in the physical world. The prediction market says it is opening a Washington, D.C., bar called “The Situation Room,” a venue built for … Continue reading Polymarket opens Washington bar for watching geopolitics markets and breaking news
Email personalization has an overuse problem
Hyper-personalized email campaigns can feel intrusive and create subscriber fatigue. Learn when personalization actually adds value. By Alexander Melone Published on March 17, 2026 Last updated on March 17, 2026 We’ve got AI-driven data reporting, we’ve got personalized greetings, personalized subject lines, user-based product recommendations and a whole range of other tools to … Continue reading Email personalization has an overuse problem