A content that is designed to look and feel like the content you would usually find from a publisher. It is also content that aims to be entertaining or useful while subtly improving a person’s perception of the sponsoring brand.
Latest Posts
Last-click attribution rewards the wrong work in an AI-first world
AI is making marketing influence harder to track. Here’s how to avoid misleading attribution data and make better investment decisions. By Dan Taylor Published on May 12, 2026 Last-click attribution has long been seen as a practical way to assign value to marketing activities. It offers a clean, simple view of what appears … Continue reading Last-click attribution rewards the wrong work in an AI-first world
The dangerous gap between AI output and actual understanding
AI makes it easier than ever to produce impressive work. It’s also making it harder to tell who actually understands the strategy behind it. By Jeanne Jennings Published on May 12, 2026 I’ve been seeing something lately, and now I can’t unsee it. At first, it felt like a series of small moments. … Continue reading The dangerous gap between AI output and actual understanding
Mark Zuckerberg’s Meta Connect 2026 playlist has the vibe of a cringy college party
May 12, 2026 Mark Zuckerberg’s Meta Connect 2026 playlist has the vibe of a cringey college party BY Yasmin Gagne Meta founder, chairman, and CEO Mark Zuckerberg announced on May 12 that the company’s Meta Connect conference, which offers a glimpse into what the tech giant sees as the future, will take place September 23 and … Continue reading Mark Zuckerberg’s Meta Connect 2026 playlist has the vibe of a cringy college party
Crumbl’s founders just made a surprise announcement that could change the chain forever
May 12, 2026 Crumbl’s founders just made a surprise announcement that could change the chain forever BY Sarah Bregel The founders of Crumbl Cookies are stepping down. The move comes amid a “planned transition” for the bakery chain, the leaders shared in an X post on May 11. In the post, CEO Jason McGowan explained that … Continue reading Crumbl’s founders just made a surprise announcement that could change the chain forever
Ad Workflow Woes Stalling AI Adoption
Ad Workflow Woes Stalling AI Adoption by Laurie Sullivan , Staff Writer, May 12, 2026 Despite everything advertisers hear about the benefits of performance using agentic and generative AI in ad campaigns, marketers face challenges finding the budgets, implementing the technology, and understanding exactly how it works. Taboola commissioned a survey of 200 marketers responsible … Continue reading Ad Workflow Woes Stalling AI Adoption
AI + human ingenuity: Where creative and technical teams meet
Stop chasing AI tools and start building agents. At the May MarTech Conference, we discussed redesigning workflows to reclaim time for strategy. By MarTechBot Published on May 12, 2026 The reality of the current marketing landscape is that “experimenting” with AI is no longer enough to move the needle. At the May 2026 MarTech Conference, … Continue reading AI + human ingenuity: Where creative and technical teams meet
The laser weapons race enters its industrial era
May 12, 2026 The laser weapons race enters its industrial era BY Jared Keller This article is republished with permission from Laser Wars, a newsletter about military laser weapons and other futuristic defense technology. On April 30, the Financial Times reported Israel had sent a version of its 100 KW Iron Beam high-energy laser weapon to the United … Continue reading The laser weapons race enters its industrial era
Honolulu police raid Kalihi illegal gambling room, arrest two suspects, seizing machines
Honolulu police raid Kalihi illegal gambling room, arrest two suspects, seizing machines Suswati Basu Honolulu police arrested two people and seized gambling machines, drugs, and cash during a raid on an alleged illegal gambling operation in Kalihi last week, according to the Honolulu Police Department. The raid happened Thursday, May 7, around 7:30 … Continue reading Honolulu police raid Kalihi illegal gambling room, arrest two suspects, seizing machines
Conspiracy theorists are building AI interfaces to analyze the Epstein files
May 12, 2026 Conspiracy theorists are building AI interfaces to analyze the Epstein files BY The Conversation Jeffrey Epstein’s death on August 10, 2019, sparked a flurry of conspiracy theories, and the release of Epstein’s purported suicide note on May 6, 2026, is a good bet to be fodder for more. But Epstein’s death is only … Continue reading Conspiracy theorists are building AI interfaces to analyze the Epstein files
How OSI could finally fix ABM’s biggest data problem
A new standard aims to unify fragmented data, helping ABM programs deliver coordinated, real-time experiences across tools. By MarTechBot Published on May 11, 2026 In MarTech’s “MarTechBot explains it all” feature, we pose a marketing question to our very own MarTechBot, which is trained on the MarTech website archives and has access to the … Continue reading How OSI could finally fix ABM’s biggest data problem
Random Posts
Why Is Automated Inventory Management Crucial to Point of Sale (POS)?
From Barbiecore to girl dinner: Here’s a glossary of popular TikTok trends
DeepSeek disrupts big tech and exposes the inefficiencies of expensive AI
Link Building in 2018: 3 Reasons You Should Alter Your Focus
Where To Go To Find The Best Hourly Employees
Responsive Emails: Common Design Challenges and Opportunities
How Changes To Search and Social Media Negatively Affect Your Business
Negative Comments – When is No Response the Best Response?
3 essential tips for hiring managers to level up their interviewing skills
