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Latest Posts
Podcast measurement standards expand for the video era
Hi, Welcome Welcome back Updated IAB podcast measurement guidelines improve consistency across audio and video podcasts as AI and streaming reshape the market. By Constantine von Hoffman Published on July 22, 2026 The IAB Tech Lab released an updated draft of its podcast measurement guidelines that reflects how podcast consumption and advertising continue … Continue reading Podcast measurement standards expand for the video era
EU says TikTok hasn’t done enough to ensure minors’ safety
EU says TikTok hasn’t done enough to ensure minors’ safety The latest findings could come with a fine of up to six percent of TikTok’s annual revenue. By Jackson Chen July 25, 2026 Anna Barclay/Getty Images The European Commission (EC) has accused TikTok of failing to protect the privacy of accounts belonging to minors, … Continue reading EU says TikTok hasn’t done enough to ensure minors’ safety
Should you take that promotion?
July 26, 2026 Should you take that promotion? BY Tracy Brower Today leadership no longer has the allure it once did. In fact, if you get an opportunity for a promotion, there may be good reasons to think it over carefully. Incredibly, only 6% of respondents in a Deloitte survey of 22,500 millennials and Gen Zers … Continue reading Should you take that promotion?
The invisible tax that might be holding back your startup
July 26, 2026 The invisible tax that might be holding back your startup BY Elizabeth O’Neill In most companies, tension between co-founders is treated as a personal issue. It’s uncomfortable, it may affect morale, and in extreme cases, it can become a governance concern, but it is rarely treated as a core business risk. I believe … Continue reading The invisible tax that might be holding back your startup
Your client just asked if they show up in ChatGPT. Now what? by AgencyAnalytics
It’s the top new client request of 2026, and most agencies still can’t answer it with data. Here’s what you can measure today. By AgencyAnalytics Published on July 24, 2026 It usually comes up on a call between the traffic recap and next quarter’s plan. A client asks whether they appear … Continue reading Your client just asked if they show up in ChatGPT. Now what? by AgencyAnalytics
Washington judge clears path for injunction against Kalshi over prediction markets
Washington judge clears path for injunction against Kalshi over prediction markets Suswati Basu A Washington judge has ruled that prediction market operator Kalshi likely violated the state’s gambling and consumer protection laws, paving the way for a preliminary injunction that could require the company to stop offering its event-based contracts to Washington residents … Continue reading Washington judge clears path for injunction against Kalshi over prediction markets
3 big new changes to federal student loans and what they mean for you
July 25, 2026 3 big new changes to federal student loans and what they mean for you BY Emily Guy Birken Federal student loan terms can change from one academic year to the next. For instance, every spring, the Treasury Department determines the fixed interest rate for federal student loans for the upcoming award year, which … Continue reading 3 big new changes to federal student loans and what they mean for you
The 7 layers of an AI-ready marketing operating system
See how an orchestrated approach can help marketing teams move faster, improve with every campaign and get more value from AI. By Benjamin De Castro Published on July 24, 2026 Campaigns are everything in marketing. Marketers’ lives are governed by briefs, calendars, media plans, budgets, kickoffs, retros, and the never-ending ancient dance of … Continue reading The 7 layers of an AI-ready marketing operating system
Wisconsin warns election bettors they could lose voting rights amid Kalshi lawsuit
Wisconsin warns election bettors they could lose voting rights amid Kalshi lawsuit Suswati Basu Wisconsin election officials are telling residents they cannot legally bet on an election and vote in that same contest, setting off a fierce response from prediction market company Kalshi, which says the state’s guidance violates the Constitution. The Wisconsin … Continue reading Wisconsin warns election bettors they could lose voting rights amid Kalshi lawsuit
The real risk in agentic commerce
As AI agents take over product discovery, marketers risk losing pricing power and customer relationships unless they own the underlying data. By Ana Mourão Published on July 24, 2026 The agentic commerce conversation inside marketing teams narrowed to a single question: how do we get the AI to recommend us? It’s a reasonable … Continue reading The real risk in agentic commerce
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