A content that is designed to look and feel like the content you would usually find from a publisher. It is also content that aims to be entertaining or useful while subtly improving a person’s perception of the sponsoring brand.
Latest Posts
No means no, even when the system refuses to listen
Data-driven marketing can see disengagement clearly, yet keeps pushing. Silence is a signal. Treating it otherwise damages trust. By Jay Mandel , January 30, 2026 I spent years believing that being reasonable was a virtue. I thought that if someone I cared about — a partner, a colleague, a close friend — … Continue reading No means no, even when the system refuses to listen
Google Gives Creators World Building In AI
Google Gives Creators AI-Generated World Building by Laurie Sullivan , Staff Writer, January 30, 2026 Google DeepMind began granting users access to “Project Genie” on Thursday for Google AI Ultra subscribers in the U.S. age 18 and older. This experimental research prototype allows users to create, explore and remix their own interactive worlds. Chatbots are based … Continue reading Google Gives Creators World Building In AI
These three toxic power moves kill meetings
January 30, 2026 These three toxic power moves kill meetings span>span]:whitespace-nowrap”>Meetings are breeding grounds for three highly toxic power moves: AMPLIFICATION: The boss speaks, and suddenly it’s gospel. People start self-censoring, sugarcoating bad news, and swallowing their dissenting opinions. INCOMPETENCE: When a leader can’t run a meeting, it drains the room’s energy. People leave annoyed … Continue reading These three toxic power moves kill meetings
How to humanize an AI-generated content calendar for 2026
AI can’t reflect your brand on its own. Here are five ways to humanize AI-assisted content planning. By Tamara Scott , January 29, 2026 If you’re like me, you’re probably just getting around to writing out your content calendar for 2026. You’re also likely using AI for at least part of that … Continue reading How to humanize an AI-generated content calendar for 2026
Oxford Casino takes Maine to court over allowing tribes to operate iGaming
Oxford Casino takes Maine to court over allowing tribes to operate iGaming Sophie Atkinson Suswati Basu The Oxford Casino, based in Maine, has filed a federal lawsuit which challenges “efforts to grant a monopoly on online casino-style gambling (“iGaming”) to four specially selected Indian Tribes.” This comes after Governor Mills, … Continue reading Oxford Casino takes Maine to court over allowing tribes to operate iGaming
Amazon discovered a ‘high volume’ of CSAM in its AI training data but isn’t saying where it came from
Amazon discovered a ‘high volume’ of CSAM in its AI training data but isn’t saying where it came from The company’s reports were “inactionable,” according to a child safety organization. Anna Washenko UpdatedFri, January 30, 2026 Reuters / REUTERS The National Center for Missing and Exploited Children said it received more than 1 … Continue reading Amazon discovered a ‘high volume’ of CSAM in its AI training data but isn’t saying where it came from
Why investors are suddenly nervous about Microsoft and newly confident in Meta
January 29, 2026 Why investors are suddenly nervous about Microsoft and newly confident in Meta span>span]:whitespace-nowrap”>Microsoft stock just suffered its biggest single day drop since 2020. Meanwhile, Meta stock popped by 10%. Both tech giants are spending billions on AI talent and infrastructure, but investors clearly feel skittish about Microsoft at the start of 2026 … Continue reading Why investors are suddenly nervous about Microsoft and newly confident in Meta
Amazon Finds Child Sex Abuse Material In AI Training Data
Amazon Finds Child Sex Abuse Material In AI Training Data by Laurie Sullivan , Staff Writer, January 29, 2026 Amazon reported to the National Center for Missing and Exploited Children (NCMEC) that it detected child sexual abuse material in its AI training data. The NCMEC recently began tracking the number of reports tied to AI … Continue reading Amazon Finds Child Sex Abuse Material In AI Training Data
How smart leaders use marketing metrics to navigate uncertainty
Marketing metrics aren’t a pass fail test but a navigation system for making better decisions in an unpredictable market. By Kathleen Schaub , January 29, 2026 Imagine a world where the day when executives review marketing dashboards isn’t fraught with tension. Where deviations from planned results don’t mean failure — either failure … Continue reading How smart leaders use marketing metrics to navigate uncertainty
Coalition for Prediction Markets takes out full page advert in Washington Post
Coalition for Prediction Markets takes out full page advert in Washington Post Sophie Atkinson Suswati Basu The newly formed Coalition for Prediction Markets (CPM) have gone big on the marketing budget, as they share a full page advertisement in the Washington Post. Within it, it reads “CFTC regulated prediction markets (already) ban … Continue reading Coalition for Prediction Markets takes out full page advert in Washington Post
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