Carol Stephen
Ten Ways to Be Social
If you’ve been on social media for awhile, you’ve heard me saying over and over to engage. So today instead of telling you to engage, I’m going to tell you how to engage. Don’t worry. It’s not that difficult! But it is one of the top questions I get about social media.
Say Hello
One thing is sure. When you say hello to people, they say hello back! Even a casual, “Hi! How’s it going?” will probably do more to get you engagement than tweeting ten articles with links. People like to be noticed and we all love to talk about ourselves.
If you say hello, people say hello back!
Talk About Them
Don’t just talk about yourself. Talk about them. Ask how they are. Be curious. How did they get their name? Where is their company located? What do they do? How did they get the idea for the article they just published?
Thank People
When people retweet you, share your posts, or comment on a blog, say thank you. Don’t simply retweet their retweet of your tweet (did you follow that? Yay.). Go one step farther and retweet something THEY would like retweeted. Probably something they wrote that links back to their website. Here’s a terrific post on the two words that help brand loyalty (guess what they are?!) from Bridget Willard.
Retweet from a Friend’s Website — I’d add an image here
If your friend sent a tweet without an image, go to the link and add the image. They will get more retweets and you’ll look good, too.
Finished Tweet, Uploaded and Scheduled
To turbocharge the tweet for your friend, add an image, shorten the link, include their Twitter handle, and schedule it at an optimal time so it’ll get the most views. The screenshot above is from my HootSuite scheduler.
Comment on Your Friend’s Blog
For extra brownie points, comment on their blog. It only takes an extra minute, and they will love it! Seriously. Even if you just say “good article!” Better still, ask a question about the article and keep the conversation going.
Cross-Post to Another Platform, such as Pinterest
Cross-Post to Another Platform
See a good post on Facebook? Put it on Twitter. Or put it on a popular Pinterest board. Or post it to LinkedIn. And then you could tag your friend and thank them for the interesting article. The tag is important if you want your friend to see it.
Being Friendly Isn’t All That Difficult
Join Their TweetChat
Many people have chats these days. Join in their chat and publicize it, too. That makes both of you look good. My tweetchat, #DigiBlogChat, is Tuesdays at 1:00 pm Pacific Time, by the way. And here is how to participate in a TweetChat should you ever want to join one.
Meet in Person
This is the ultimate way of being social. Once you meet someone in person, everything changes. That person becomes three dimensional. So if you’ve been talking to someone since the Internet was invented (by Al Gore), ask to meet that person if you’re going to be in their area.
What Did I Miss?
What are some other ways you like to be social?
(201)
