3 Tools That Will Help You Manage Your Email List

Renee Groskreutz — January 6, 2017

So you want to grow your email list. Me too!

Lately, people have been reaching out and asking me about tools to grow their list or start a list.

There are many ways to handle email list building. It can be as simple as signing up for a free service and using a simple opt-in form or as complicated as custom opt-in forms and email sequences.

There are 3 tools that I am currently using to grow my email list.

In truth, I use 4 tools if you count WordPress. AND I DO.

#1 ConvertKit

I just recently switched to ConvertKit and it is already rocking my world. For years, I was on MailChimp and it is a wonderful platform. I was on their free version.

However, I now want to start running email follow up sequences and ConvertKit just makes it super simple. With ConvertKit, my email sequence was up and running in 20 minutes.

That is insane!

I searched and couldn’t find a free tool that allowed for email sequencing. Before I settled on ConvertKit I did investigate several other options. There are some great options out there but the ease of use that ConvertKit offers was extremely appealing.

#2 Thrive Leads

Thrive Leads is the WordPress plugin that I use to capture email addresses. It has dozens of pre-built templates ranging from Popups to slide-ins. No matter what I want to do, Thrive Leads makes it super simple. In particular, I love the fact that no code is required.

The final point is that their tracking and analytics help me decipher what content upgrade people are most interested in.

#3 Thrive Content Builder

This tool literally changed my life. It is a WordPress Landing Page builder that is a true visual editor. Because of it, I have a full on process for content upgrades. When someone enters their email address in the opt-in form, they are redirected to a thank you page. This page tells them what to expect and reminds them to confirm their email address. With Thrive Content Builder this page is created within minutes, instead of hours.

Conclusion

It has taken me testing quite a few different tools to finally find the ones that work best for me. These are tools that I believe in and personally use each and every day to grow my business. While these tools do require an investment, they are well worth it.

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