Category Archives: Adobe Advertisement

Adobe looks to navigate privacy and advertising with Adobe Real-Time CDP Collaboration

Adobe’s new data clean room helps advertisers and publishers protect privacy while monetizing audiences. Mike Pastore on February 20, 2025   Adobe today announced the general availability of Adobe Real-Time CDP Collaboration, which was first announced in the spring of 2024.  Adobe Real-Time CDP Collaboration is a data clean room that gives advertisers and publishers … Continue reading Adobe looks to navigate privacy and advertising with Adobe Real-Time CDP Collaboration

This controversial Adobe ad is fueling a war with creatives

May 24, 2024 Adobe’s controversial marketing is fueling a war with creatives over AI Adobe marketing materials seemed to suggest it could replace photographers with AI outraged many customers, further igniting an ongoing battle between tech companies and creatives. BY Rob Walker Branded is a weekly column devoted to the intersection of marketing, business, design, and culture. … Continue reading This controversial Adobe ad is fueling a war with creatives