Workfront Planning, new from Adobe, joins the dots between upfront campaign planning and record creation and work execution. Kim Davis on August 28, 2024 Adobe announced the general availability of Adobe Workfront Planning, a solution that delivers a flexible, unified view of campaign planning and activity leading to fast execution. The aim is to … Continue reading New Adobe Workfront Planning ties campaign development to execution
The US has sued Adobe over early termination fees and making subscriptions hard to cancel The FTC took action after receiving numerous complaints from consumers across the country. pranav dixit Updated Mon, Jun 17, 2024 REUTERS / Reuters The US government has sued Adobe and two senior company executives for allegedly deceiving consumers by … Continue reading The US has sued Adobe over early termination fees and making subscriptions hard to cancel
Content creation also gets an AI boost with new Firefly capabilities in Adobe Lightroom. Chris Wood on May 22, 2024 Today, Adobe announced Adobe Express for Enterprise, enabling businesses to streamline and accelerate content creation while remaining on-brand. Adobe Express for Enterprise is powered by Adobe Firefly Image Model 3 and serves as a … Continue reading Adobe unveils Adobe Express for Enterprise
There was product news for B2B marketers at Adobe Summit around Marketo and Journey Optimizer, as well as enhancements to Real-Time CDP. Kim Davis on April 2, 2024 With all the enthusiasm among Adobe executives about Firefly AI, the AI-powered content supply chain and Adobe GenStudio, other announcements at 2024 Summit were in danger of … Continue reading Adobe: Enhancements to B2B and CDP offerings
Perhaps the most attention-grabbing announcement at Adobe Summit was GenStudio, an AI-powered workspace for business users. Let’s dig deeper. Kim Davis on March 29, 2024 Among a raft of product announcements at the 2024 Adobe Summit, Adobe GenStudio stood out for a number of reasons. The solution will allow users to take content from the … Continue reading Adobe GenStudio: 3 key questions answered
Adobe predicts strong growth YoY in ecommerce for the 2023 holiday season. Plus, mobile hits a major milestone. Kim Davis on October 5, 2023 This year’s holiday season, running from Nov. 1 through Dec. 31, will see 4.8% growth YoY in online spending. Adobe Analytics bases its forecasts on data from one trillion visits to … Continue reading Adobe forecasts 4.8% growth YoY in online holiday spending
These earnings results came before Adobe announced it was adding the Firefly image generator to its products. Constantine von Hoffman on September 15, 2023 Adobe’s third-quarter results topped Wall Street estimates and revenue for its Adobe Experience Cloud was a big reason why. Overall, the software company reported adjusted earnings of $ 4.09 per share … Continue reading Adobe Experience Cloud on pace for record earnings
Adobe ‘I Love You, Acrobat’ Launches With Its ‘Own Kind Of Music’ by Laurie Sullivan @lauriesullivan, June 29, 2023 Adobe teamed up with comedian Hasan Minhaj on a series of advertising campaigns to “liberate” people from paper, celebrating 30 years since its invention of the PDF. The I Love you, Acrobat spot launched this week, … Continue reading Adobe ‘I Love You, Acrobat’ Launches With Its ‘Own Kind Of Music’
Adobe’s Project True Colors Complements Clothing Colors With Skin Tone by Laurie Sullivan @lauriesullivan, March 22, 2023 Adobe previewed technology this evening for the fashion and retail industries through its Summit Sneaks program at the company’s annual Adobe Summit in Las Vegas. Sneaks is technology created by Adobe employees — from engineers to designers — that … Continue reading Adobe’s Project True Colors Complements Clothing Colors With Skin Tone
At Summit today, Adobe also announced a new Product Analytics solution and Sensei GenAI. Kim Davis on March 21, 2023 Adobe Summit 2023, Las Vegas “Our belief is that generative AI will enhance human ingenuity, not replace it,” said Shantanu Narayen introducing Adobe Firefly at Adobe Summit today. Firefly is a new group of generative … Continue reading Adobe announces Firefly for AI-driven creative
