Hannah Cohen — October 21, 2019 Every agency makes some mistakes. By spotting these mistakes early, you can avoid them easily. This article looks at some of the biggest agency mistakes and how to fix them. Running an agency is tough work. Between managing projects, hiring talent, and winning new clients, it’s natural to make … Continue reading The 8 Biggest Mistakes Agencies Make (and How to Correct Them)
Audrey DiMartinis — October 15, 2019 Once upon a time from a place called Disney World, wait…. no— south of that, on the coast of Florida— lived a fairytale princess who slayed projects every day and every night, we will call her… Princess Project Manager. This role may seem simple to most, however there are … Continue reading 10 Magical Ways You Can Help Your Agency Finish Your Website Faster
Karl Sakas — October 12, 2019 Follow @KarlSakas Consider your current day-to-day stage: Mandatory, Necessary, Needed, and Optional? Wondering about your evolution as an agency owner? The biggest indicator is what you do on a day-to-day basis. When you started, you were doing everything. As you’ve grown, you’ve built a team, and perhaps eventually sub-teams. … Continue reading Improve Your Quality of Life as an Agency Owner: What’s Your Stage on the Day-to-Day Involvement Meter?
Karl Sakas — September 20, 2019 Follow @KarlSakas — September 20, 2019 When you get better at organizing your All-Hands planning, you tend to get better results! Holding a successful All-Hands meeting can drive your agency forward… while making your life easier as an agency owner. But if you organize and execute the meeting poorly, … Continue reading How to Plan a Successful All-Hands Meeting at Your Agency
Karl Sakas — September 13, 2019 Follow @KarlSakas — September 13, 2019 See why you need a regular All-Hands meeting at your agency! Holding an agency All-Hands meeting in the near future… or wondering if you should start having them? All-Hands meetings can be a great way to build agency unity and get everyone on … Continue reading Why Your Agency Needs a Quarterly All-Hands Meeting
Hannah Cohen — August 20, 2019 — August 20, 2019 What does it really mean to build a client-centric agency? And how do you go about building one? Find the right answer in this post. The agency business is a service business. And being a service business, you would assume that the people they service … Continue reading How to Build a Client-Centric Agency Culture
Karl Sakas — August 13, 2019 Follow @KarlSakas — August 13, 2019 Ready to stop agency scope creep? It’s harder than you think… but easier when you know why. During an Agency Roadmap milestone call, a client asked if I could do some additional financial analysis. I said I was glad to add it—but since … Continue reading Agency Scope Creep: Why You Keep Doing Free Work For Your Clients… and How to Finally Stop
Bob Van Rossum — August 9, 2019 Follow @BobVR — August 9, 2019 The speed of change in marketing combined with today’s candidate-driven job market creates a recipe where companies are in a battle for top-quality talent. Fortunately for you, the current market is very candidate-driven. With that said the traditional tool of finding a … Continue reading Marketing Talent Agency: Dos and Don’ts for Resume Writing 101
Karl Sakas — July 30, 2019 Follow @KarlSakas — July 30, 2019 Why do you really want new clients? Be intentional about your three options! If you’re like most agency leaders, you want to land new clients. But have you thought about why you want that new business? The answer is simple, yet powerful. New … Continue reading Why Smart Agencies Are Intentional About Getting New Clients
Karl Sakas — July 15, 2019 Follow @KarlSakas — July 15, 2019 What’s the right client meeting frequency? Consider my 7 factors! How often should your agency meet with clients? Albert Einstein ostensibly said, “Everything should be made as simple as possible, but not simpler.” For agencies, my version would be: “Client meetings should be … Continue reading How Often Should Your Agency Meet With Clients?
