Amazon sale slashes Fire TV streaming devices by up to 51 percent The Fire TV Stick Lite is down to $20. Amazon Sarah Fielding If you missed out on grabbing one of Amazon’s Fire TV devices during Prime Day, then you’re in luck: Most of the lineup is currently marked down, and they’re … Continue reading Amazon is reportedly testing a confusing star rating system
Category Archives: Amazon Reviews
Amazon Tests AI To Summarize Product Reviews
Amazon Tests AI To Summarize Product Reviews by Laurie Sullivan @lauriesullivan, June 13, 2023 Amazon is testing the use of artificial intelligence (AI) in its shopping app to generate summaries of some product reviews left by customers. The feature provides a brief overview of what shoppers liked and disliked about the product, along with a … Continue reading Amazon Tests AI To Summarize Product Reviews
Amazon Leads In Fake Reviews As Consumer Trust Continues To Erode
Amazon Leads In Fake Reviews As Consumer Trust Continues To Erode by Laurie Sullivan @lauriesullivan, May 12, 2023 Consumers are concerned about fake reviews across all ecommerce sites, but one site in particular remains high. A recent survey of 13,000 consumers from PowerReviews — How Fake Reviews Destroy Consumer Trust – and How Brands and … Continue reading Amazon Leads In Fake Reviews As Consumer Trust Continues To Erode
Amazon decision to use Nielsen is big boost for beleaguered rating service
“Thursday Night Football” on Amazon’s CTV Prime Video will be company’s first time measuring live streaming ratings. Constantine von Hoffman on August 18, 2022 Nielsen got a big win this week when Amazon picked it to measure ratings of Prime Video’s “Thursday Night Football.” The three-year deal marks the first time a live streaming program … Continue reading Amazon decision to use Nielsen is big boost for beleaguered rating service
Competitive Analysis On Amazon Takes A Turn
Competitive Analysis On Amazon Takes A Turn by Laurie Sullivan @lauriesullivan, December 13, 2019 Developers at Gradient.io — an intelligent insights platform that tracks sales on Amazon — made changes to its technology that now allow marketers selling on Amazon to track not only the performance of their brands, but competitors too. The company — … Continue reading Competitive Analysis On Amazon Takes A Turn
How to Optimize Your Amazon Product Listings
Sam Osborne — May 4, 2019 — May 4, 2019 When talk turns to SEO, Google is the first name that comes to mind. But, it’s not the biggest name in retail search. That crown belongs to Amazon, which overtook Google as the most popular platform for product searches in 2015 with 54% of the … Continue reading How to Optimize Your Amazon Product Listings
Nearly 70 percent of online shoppers use Amazon to compare products found on a brand’s website
A new online shopping survey from Episerver found 68 percent of consumers often compare products they find on a brand or retailer’s site to what’s on Amazon. Amy Gesenhues on April 2, 2019 A new survey from Episerver discovered 24 percent of online shoppers always compare what they find on a brand or retail website … Continue reading Nearly 70 percent of online shoppers use Amazon to compare products found on a brand’s website
How to Increase Your Amazon Seller Feedback Rating
Chris Dunne — June 14, 2018 Follow @FeedbackExpress — June 14, 2018 Amazon ranks seller performance in many ways, with one of the most important being your seller rating. It is a rating of how customers feel about you as a seller and the service you’ve provided them. If you want to get sales and … Continue reading How to Increase Your Amazon Seller Feedback Rating
Don’t Get Suspended for Review Manipulation on Amazon
Chris Dunne — April 9, 2018 Follow @FeedbackExpress — April 9, 2018 composita / Pixabay You’re no longer allowed to monetarily persuade buyers to change their reviews on Amazon — doing so can lead to you getting suspended or even kicked out. If you’re looking at how to get awesome reviews without breaking the rules, … Continue reading Don’t Get Suspended for Review Manipulation on Amazon
How Private Label Sellers Can Get More Amazon Product Reviews (Legally)!
Chris Dunne — October 26, 2017 Follow @FeedbackExpress — October 26, 2017 How Private Label Sellers Can Get More Amazon Product Reviews (Legally)! There are two types of reviews (feedback) on Amazon: Product reviews – These can be found on the product listings page. They should be solely focused on the product itself. Seller feedback … Continue reading How Private Label Sellers Can Get More Amazon Product Reviews (Legally)!