Amazon Steps Up Actions To Tackle Sale Of Counterfeit Goods On Its Platform In U.S., Europe by Laurie Sullivan @lauriesullivan, November 25, 2020 As Amazon continues to crack down on the sale of counterfeit goods on its platform, the company this week launched two initiatives to crack down on trademark issues and counterfeiting across its … Continue reading Amazon Steps Up Actions To Tackle Sale Of Counterfeit Goods On Its Platform In U.S., Europe
Category Archives: Amazon
How to Sell on Global Marketplaces with Amazon FBA
Michael Begg — October 23, 2019 Amazon is known for catapulting small and medium-sized businesses into commercial success. However, the path to seller stardom poses many challenges, and doesn’t come without hard work—and extensive trial and error. When a business achieves a solid position on Amazon, and gains a positive traction with shoppers locally, it … Continue reading How to Sell on Global Marketplaces with Amazon FBA
Amazon Prime Day, Loyalty And Rate Of Returns
Amazon Prime Day Drives Loyalty, Yet Return Rate Remains A Challenge by Laurie Sullivan @lauriesullivan, July 12, 2019 It’s difficult to understand why Prime Day remains so successful, until you think of it as benefit to a loyalty program specifically designed to connect brands with consumers by searching on keywords across the Amazon marketplace. Search … Continue reading Amazon Prime Day, Loyalty And Rate Of Returns
Here’s how retailers can create powerful human connections for shoppers amid the fanfare of Amazon Prime Day
Retailers today must strike a balance with a blend of value-added mobile or tech experiences with personal connection and exceptional customer service in-store. Garrett Albanese on July 9, 2019 Amazon certainly gets a ton of mindshare these days as the end-all, be-all retail solution for shoppers. Granted, it dominates the utilitarian e-commerce game and it’s … Continue reading Here’s how retailers can create powerful human connections for shoppers amid the fanfare of Amazon Prime Day
Prime Day content drives email engagement for Amazon’s competition
Strong subject lines and high-quality content will help your brand stand out in crowded inboxes on Amazon’s Prime Day. Jennifer Cannon on July 8, 2019 Amazon’s annual Prime Day is almost upon us, and last year’s event generated more than $4 billion in sales, according to Internet Retailer. How can your brand capitalize on the … Continue reading Prime Day content drives email engagement for Amazon’s competition
From Duopoly To Trilogy — Why Is Amazon Not Taken More Seriously?
From Duopoly To Trilogy — Why Is Amazon Not Taken More Seriously? by Sean Hargrave , Staff Writer, April 26, 2019 There seem to be a lot of headlines saying that although Amazon is coming, the duopoly have nothing much to worry about. I’m not so sure. For me, there is plenty for it to … Continue reading From Duopoly To Trilogy — Why Is Amazon Not Taken More Seriously?
12 Ways Amazon Optimizes Product Pages to Drive Billions
Paul Schmidt — April 11, 2019 — April 11, 2019 It’s a culture of testing, iterating, and analyzing that helps Amazon swallow up more and more industries. However, there are still thousands of specialized retail and e-commerce businesses that employ a healthy workforce and will succeed for the foreseeable future. Given Amazon’s multi-faceted organization, it … Continue reading 12 Ways Amazon Optimizes Product Pages to Drive Billions
How strong is your Amazon ‘health?’
Measuring five core components go a long way in achieving success on Amazon. Here’s how. Rami Odeh on February 15, 2019 To secure a mortgage, prospective homeowners need to prove their creditworthiness and financial health with a strong FICO score. A FICO score is the three-digit number based on one’s credit reports that help creditors … Continue reading How strong is your Amazon ‘health?’
Key considerations for achieving success on Amazon
Expert tips for making the most of Amazon’s advertising offerings and factors to manage before you even get started. Ginny Marvin on February 8, 2019 Bryant Garvin speaking on Amazon advertising at SMX West 2019. Amazon can deliver customers at unmatched scale, but it requires significant seller investment compared to running campaigns on Google, Todd … Continue reading Key considerations for achieving success on Amazon
12 Solid Approaches for Gaining Traction on Amazon When You’re First Starting Out
Young Entrepreneur Council — November 26, 2018 Follow @YEC — November 26, 2018 Amazon can be a great marketplace and a source of additional revenue for any business that sells exclusive products. What is the best way to encourage people to purchase products from the online retail giant, especially when there are not enough customer … Continue reading 12 Solid Approaches for Gaining Traction on Amazon When You’re First Starting Out
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