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Category Archives: Artificial Intelligence

How video creative platform Phyron uses AI to sell cars

New Toronto office brings automated videos to North American dealerships and manufacturers. Chris Wood on April 28, 2022 This week, video creative automation platform Phyron expanded into the North American market with the opening of a new Toronto office. Since starting in 2019, the Sweden-based company has helped produce digital videos for over 1,000 car … Continue reading How video creative platform Phyron uses AI to sell cars

How is AI (Artificial Intelligence) Changing the Digital Marketing Game?

Ruhi Van Andel | April 8th, 2021 Artificial intelligence has taken the digital marketing world by storm. This post sheds light on how AI has impacted digital marketing, with the help of its prominent use cases. Artificial intelligence (AI) was just an ambiguous term in the realm of digital marketing a few years ago. Today, … Continue reading How is AI (Artificial Intelligence) Changing the Digital Marketing Game?

Making AI work for workflow management

AI-powered collaborative work management enables marketing teams to keep up with competition and WFH challenges. Chris Wood on August 24, 2021 Wearable technology company Fitbit was using Jira for project management, and was looking to increase efficiency for future product cycles. After implementing the Wrike for Marketers solution, the marketing team reported slashing 400 hours … Continue reading Making AI work for workflow management

Why Is AI & ML Important and How Will It Impact Business?

Chanakya Kyatham May 12, 2021 There is no denying the fact that Artificial Intelligence and Machine Learning are influencing every part of the tech industry. AI and ML are everywhere, from the corporate world to gaming stations, and perhaps, more than our regular lives, AI is impacting the business world more. Tech giants like Facebook … Continue reading Why Is AI & ML Important and How Will It Impact Business?

The Effect of Artificial Intelligence on the ATS World

Hachem Ramki November 9, 2020 The rising interest in applicant tracking systems should not come as a surprise. Our research has shown that the majority of modern-day companies do not, in fact, use ATS solutions for their recruitment needs. But this rise in interest has changed the landscape in recent years. Recent developments seem to … Continue reading The Effect of Artificial Intelligence on the ATS World

AI-Based Product Recommendations: How to Reach Today’s Customer

Dariya Lopukhina November 2, 2020 geralt / Pixabay We’ve all seen AI-based product recommendations in action. Amazon, an eCommerce giant that started out selling cheap books now runs on AI-powered systems that recommend products to customers. Known as recommendation engines, these prove very effective ways to generate more revenue without the need to keep increasing … Continue reading AI-Based Product Recommendations: How to Reach Today’s Customer