by Laurin Engle May 2, 2016May 2, 2016 “So, what exactly are your career goals as a marketer?” “I want to work in the creative department at a digital agency and eventually become Creative Director.” I have heard this conversation more times that I can count. It seems like everyone from freshmen in their principles … Continue reading When It Comes to Successful Creative, It’s a Numbers Game
Category Archives: Blogging Analysis
Why 2016 Is The Year Of Lean Blogging
by Kara Burney March 1, 2016 Follow @wkndatburneysMarch 1, 2016 Unless your company is undergoing an identity crisis, the core of your website — your homepage, your product, and “about us” pages — should be pretty static. Your blog, on the other hand, is where your brand’s content and keyword arsenal builds and diversifies. Across … Continue reading Why 2016 Is The Year Of Lean Blogging
State of Inbound Analysis: Takeaways for Your Blogging Strategy
by Juli Durante December 29, 2015December 29, 2015 HubSpot’s seventh annual State of Inbound report analyzes data from thousands of marketing and sales professionals and reports on the lead-to-customer lifecycle that both parties are tasked with refining. The report found that three out of four marketers—75%—”prioritize an inbound approach to marketing.” Maybe because, according to the … Continue reading State of Inbound Analysis: Takeaways for Your Blogging Strategy