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Liz Papagni — July 13, 2017 Follow @mrktgworx — July 13, 2017 Starting—and maintaining—a business blog is hard. We know. Creating a content calendar, conducting research, and setting aside the time to write and publish can take a huge chunk out of your time. That’s why so many companies end up forgoing a blog altogether … Continue reading 6 Reasons Your Marketing Efforts Should Include a Blog
Nick Patel — May 28, 2017 Follow @NickMarcom— May 28, 2017 Conversions through blogging has hit a new grade and marketers are swearing to the wonderful boost blogging has given to lead generation. In fact, it is so effective that 82% of the marketers who write blogs frequently are seeing positive ROI from their inbound … Continue reading How to Convert Your Blog into a Lead Magnet [Infographic]
Matt Brennan — April 26, 2017 Follow @MattLBrennan— April 26, 2017 Take the time to improve your blog post before you hit publish. The web is a crowded place. You can’t open up your browser without tripping over the same kinds of content written by multiple businesses and websites. It’s easy to find yourself stuck … Continue reading 21 Simple Ways to Improve Your Blog Post in Minutes
By David Schneider April 3rd, 2017 When we launched our expert roundup about SEO trends in 2017, some of the answers by the SEO experts that we tapped got me thinking about our own blog optimization strategies in general. Through the years, SEOs have written a variety of how-to guides about optimizing blog posts. Things such … Continue reading Blog Optimization Strategies: How We Optimize For 40K Traffic
Sawaram Suthar — March 30, 2017 Follow @sawarams— March 30, 2017 Chef Gusteau Ratatouille said— “Anyone can cook, but only the fearless can be great!” These words can be rewritten perfectly as— “Anyone can write a blog, but only the fearless bloggers can be great!” Other great words, by Albert Einstein— “Try not to become … Continue reading 7 Great Ideas to Create an Engaging Blog That Attracts Thousands of Readers
Will Humphries — February 10, 2017 Follow @JustCallMeWill— February 10, 2017 Despite the emergence of new content formats and features, your blog remains central to effective content marketing. It is typically the interactive hub of your website and delivers numerous benefits you can’t achieve through other tools. Blogging is the most important aspect of content … Continue reading 5 Reasons Blogging is So Important to Marketing Your Business
Greg Cawood — November 14, 2016 Follow @iqnection— November 14, 2016 We believe in the value of blogging. If we didn’t, this post wouldn’t be here. Blogging is an important piece of your inbound marketing content strategy, but it’s not enough to just write a post and expect business to start rolling in. There are … Continue reading Blog Maximization: Getting the Most Traction When You Post
by Lucas MillerOctober 24, 2016 Ever heard of a “matryoshka” doll? If not, you’re probably not all that familiar with the Cyrillic script. No worries – in simpler terms, it’s a Russian doll. You might’ve played with one or two at your grandparents house while growing up – from what I’ve seen, the elderly tend … Continue reading One Big Idea For Creating Potent Blog Content
by Annaliese Henwood Follow @MktgInnovatorOctober 6, 2016 Perhaps one of the most essential, most fundamental elements any blogger needs is a strategy. This isn’t a simple document you can rush through either. It’s an in-depth guide for all your future actions. It is not something you can ignore or go without if you want to … Continue reading How to Cause Your Blog to Fail: No Strategy in Place
by Personal Branding Blog June 21, 2016June 21, 2016 Blogging is no longer an online diary. It’s big business, and your most effective marketing tool. The best blogs command the same respect as the oldest print newspapers, and some of the world’s largest, most successful companies treat their blogs as key parts of their online … Continue reading 14 Tips to Put Your Business Blog in the Spotlight
