Category Archives: Business Improvement

CRO: Small Improvements Can Lead to Huge Wins

Zach Heller — March 24, 2019 Follow @zheller — March 24, 2019 Conversion rate optimization, or CRO, is the process of making changes in the many different places and ways that users interact with your company’s digital content in order to improve the overall experience and convert more prospective customers into paying customers. There are … Continue reading CRO: Small Improvements Can Lead to Huge Wins

So Your Income Dropped This Month; Here’s What to Do About Fluctuating Income

Kara Perez — December 21, 2018 — December 21, 2018 kalhh / Pixabay Fluctuating income is, to some point, a part of every freelancer or small business owners life. There will be good months and not so good months. But, if your income fluctuates wildly, or you’re only having one good month and then several … Continue reading So Your Income Dropped This Month; Here’s What to Do About Fluctuating Income