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January 10, 2025 The dream of an affordable car is dying—and tariffs could make it worse About a third of budget vehicles for the U.S. market are built in Mexico. BY Rob Walker Branded is a weekly column devoted to the intersection of marketing, business, design, and culture. If you’re in the market for a cheap new … Continue reading The dream of an affordable car is dying—and tariffs could make it worse
Volkswagen and Rivian agree to $5 billion partnership VW will adopt Rivian’s zonal architecture and software, and Rivian will get some much-needed cash. anna washenko Updated Wed, Jun 26, 2024 Volkswagen and EV company Rivian have entered a new partnership, and the total price tag for the collaboration could reach an eye-popping $5 billion. … Continue reading Volkswagen and Rivian agree to $5 billion partnership
