Kayla Sanders — January 31, 2017 Follow @kmaree_sanders— January 31, 2017 When your business engages with the surrounding community, the benefits ripple outward as you connect with both employees and consumers on a deeper level. Your employees will value having opportunities to engage with their community, whether through donations of funds or time to the … Continue reading Why Your Business Should Be Active in Your Community
Category Archives: Community Building
Community Marketing 101
Marketing in an online community is one of the most effective ways to garner brand loyalty. But failure to follow these basic guidelines could position you for opening Pandora’s box. Since the dawn of the internet, people have been drawn to online communities for collaborating and advancing knowledge. Discussions that previously took place in the … Continue reading Community Marketing 101
Why Social Media Isn’t the Answer for Your Community Marketing
Mary Napoleon — October 28, 2016 Follow @mknapoleon— October 28, 2016 It’s easy to see how social media marketing has become confused with community marketing over time. Social networks can be a great place to promote content, engage leads and build an audience, but these networks alone can’t accommodate authentic conversations with customers. Some brands … Continue reading Why Social Media Isn’t the Answer for Your Community Marketing
The Human Operating System Runs on Communities
by Bryan Kramer Follow @bryankramerSeptember 14, 2016 It’s not news that we spend a lot of time on social media and online communities; what is interesting about our interactions with others online is that they’re basic necessities, just like food, water and shelter. In 1986, social psychologists McMillan & Chavis developed the definition of community … Continue reading The Human Operating System Runs on Communities
Scratch Off Your Community Launch Checklist
by Caitlin Zucal Follow @Caitlin_ZucalAugust 22, 2016 Launching an online community is an exciting new business initiative that needs to be aligned with your company’s goals and objectives. However, many companies fail to create a well-thought out launch plan, a mistake that can quickly and easily result in a failed online community. With the right … Continue reading Scratch Off Your Community Launch Checklist
5 Proven Tips to Build a Collaborative Community
by Maya Paveza Follow @mayapavezaAugust 7, 2016 Social collaboration is one of the best ways to quickly build a fun and enthusiastic community online. People want to enjoy being part of a community, engaging with others in conversation and discussions, sharing and working together. People want to feel as though they offer value to a … Continue reading 5 Proven Tips to Build a Collaborative Community
Building a Slack Community
by Bonnie Harris July 22, 2016 Follow @waxgirl333July 22, 2016 Slack is a team messaging app that has created a great deal of excitement since its release in February 2014. Those who use it love it, as shown in its high engagement rates. If you’re considering implementing Slack as part of your marketing efforts, here … Continue reading Building a Slack Community
3 Key Ingredients to Build a Vibrant Community
by Maya Paveza May 28, 2016 Follow @mayapavezaMay 28, 2016 Building a vibrant community takes a lot of great ingredients to make it happen. To see it grow, flourish and thrive is the result of many single initiatives. For today, let’s review three of those recommended ingredients to build an amazing community. If you consult … Continue reading 3 Key Ingredients to Build a Vibrant Community