Rick Goodman — April 5, 2017 Follow @DrRickGoodman— April 5, 2017 You can lay all the necessary groundwork, and make all the necessary plans, for the world’s best conference—but if nobody actually shows up for it, all your effort is for nothing. And taking an “If I plan it, they will come” approach to your … Continue reading How to Promote Your Next Conference
Category Archives: Conference Business
10 Tips for Planning a Successful Company Conference
by Personal Branding Blog August 1, 2016August 1, 2016 Planning a company conference can boost your career and visibility. It can strengthen company sales and morale, depending on its purpose. Conferences are complex, though, and can be tricky to plan. A compelling agenda and great speakers are a must. But so are food, comfortable seats … Continue reading 10 Tips for Planning a Successful Company Conference
6 Effective Ways to Manage a Successful Interactive Conference
by Karol Kopanko March 11, 2016March 11, 2016 With our world becoming increasingly more digital every day, we need to become accustomed to interactive conferences. Online events are fast becoming an easily accessible way to improve your personal brand, deliver a one-of-a-kind experience to your audience and connect with influential people. Plus, digital interaction at … Continue reading 6 Effective Ways to Manage a Successful Interactive Conference
Getting The Most From Your Conference Experience
As with all things marketing, we’re always looking to get the most bang for our buck. Conferences are no exception. Columnist Amy Bishop shares tips to ensure that you get a strong return on your investment. Amy Bishop on March 4, 2016 It’s the most wonderful time of the year! And by that, I … Continue reading Getting The Most From Your Conference Experience
Tips and Tools for Maximizing Conference ROI
by Corey McCarren December 22, 2015 Follow @CoreyMcCarrenDecember 22, 2015 As any small business owner or marketer knows, conference attendance is a big investment which can yield great returns. Achieving those returns is about smart attendance, from scheduling to pre-planning, to what you make of your leads when you are back in the office. Here … Continue reading Tips and Tools for Maximizing Conference ROI
Live Tweeting: How to Get the Most Out of Conference Attendance
Kenna GriffinOctober 29, 2015 There are at least 75 noteworthy professional conferences hosted this year for journalists and journalism educators. Those are journalism-specific conferences. That number doesn’t even include conferences in related disciplines like public relations, social media, marketing, or blogging. There are hundreds of conferences a year in just this one profession, and I … Continue reading Live Tweeting: How to Get the Most Out of Conference Attendance
How to Make the Most of Your Conference Using Social Platforms
Helen GeraghtyMay 20, 2015 If you want to create an event that people will know about, a conference in this case, you’ll need to do a bit more than write a press release. However, the means which are at your disposal are much easier to handle and improve than a newspaper – social platforms. Besides, … Continue reading How to Make the Most of Your Conference Using Social Platforms
How to Market a Conference Using Twitter
Cameron SoojianApril 23, 2015 When organizing a large scale event for your company like a conference, you have to both build the event and market the event. There are numerous ways to market a conference, even if you have a small budget. Before you decide which marketing channel to use, you have to specifically articulate … Continue reading How to Market a Conference Using Twitter
How Do You Gauge the Success of a Trade Show?
Jenifer KramerMarch 2, 2015 As things settle down again after the madness of Toy Fair last week, it would be beneficial to look back and evaluate how “successful” the show was for you. As with many things in life, there are a number of criteria to consider when judging the show’s impact on your business… … Continue reading How Do You Gauge the Success of a Trade Show?
How to Maximize Twitter for Brand Marketing at Trade Shows
Janette SpeyerFebruary 12, 2015 Twitter is a powerful tool for trade shows! Unfortunately, many marketing opportunities are missed. Now is trade show season for most of my clients. During this time, Twitter is my platform of choice for all conference communications. I take advantage of the feed hashtag to follow show related information and updates. … Continue reading How to Maximize Twitter for Brand Marketing at Trade Shows