Michelle Brown — February 10, 2018 — February 10, 2018 Image Credit: Thomas Digital We’ve already established numerous times that web design is extremely important as a first impression for your customer base – from the choice of colour to the layout – but how does it affect content marketing? Well, it can affect many … Continue reading How Web Design Impacts Content Marketing
By Srinivas Krishnaswamy January 19th, 2018 It’s been over two years and since I started my bootstrapped venture. With very little money to spend and no major investment backing, I was looking at ways to spread the word about my product and couldn’t afford to spend money on social media platforms. That’s not all. With no … Continue reading 4 Lessons on Content Marketing – The Hard Path that Keeps on Giving!
Jomer Gregorio — January 11, 2018 Follow @JomerGregorio — January 11, 2018 2018 has just begun – and as usual, the most-savvy content marketers are on their toes once again, not wanting to miss any of the latest trends that soon may become the new industry standard. In the B2B landscape, it is no secret … Continue reading B2B Content Marketing Trends in 2018 [Infographic]
Disha Dinesh — January 10, 2018 Follow @Disha_Dee — January 10, 2018 Creating a YouTube channel is easy. It takes about five minutes and a few clicks of a button. But growing a following of YouTube subscribers is a different story. Some channels enjoy massive popularity initially, but fail to grow beyond a point, while … Continue reading How to Increase YouTube Video Views Using Content Marketing Tools
If you want to up your content marketing game, you need to think about search engine optimization. Columnist Rachel Lindteigen discusses SEO best practices for content marketers. Rachel Lindteigen on December 12, 2017 When we talk about search engine optimization, most people think of Google. However, when we think of it from a content … Continue reading 3 important search engines to leverage for content marketing
Mike Lagman — November 27, 2017 Follow @mikezlagman — November 27, 2017 The purpose of content marketing is clear: lead generation and/or sales. Every content marketer will be uniform in their response if you ever ask them what their content is for. The same specificity, however, tends to escape marketers if you ask them how … Continue reading How to Tell if Your Content Marketing is Working [Infographic]
Content Marketing Gets Massive Vote Of Google Confidence by Sean Hargrave , Staff Writer, November 21, 2017 Direct traffic rules. I guess we all kind of already knew this, didn’t we? But it’s interesting to see it properly quantified in SEMrush figures discussed in Campaign today. In a list of 17 attributes a site needs … Continue reading Content Marketing Gets Massive Vote Of Google Confidence
Jessica Davis — October 27, 2017 Follow @godotmedia— October 27, 2017 Your content defines your business. It also sets you apart from your competitors. In today’s age of social media engagement, it’s imperative for companies to be visible online. While publishing content is just one side of the coin, the other is placement of the … Continue reading 7 Social Media Tools That Simplify Content Marketing
By Larry Alton| 2017-10-04T06:21:54+00:00 October 5th, 2017|Marketing|0 Comments Share Share Tweet +1 Stumble Pin Though you may not have thought about it in such specific terms, content marketing is all about psychology. You need to understand who your target audience is, discover what topics and angles will appeal to them most, and then provide it … Continue reading 5 Psychological Concepts That Can Improve Your Content Marketing
How do you get your content shared and then reshared? Columnist Mark Traphagen discusses how to cultivate an audience that will help your content spread like wildfire. Mark Traphagen on October 3, 2017 If you invest time in creating high-quality content, you want it to get shared far and wide. Few things are more … Continue reading Why your social media audience is critical for content marketing
