October 08, 2024 Hennessy’s LeBron James bottle collab is the booze brand’s latest culture move The cognac brand is 259 years old, and still relevant. BY Jeff Beer When LeBron James picks up the bottle of Hennessy, you’re not quite sure what he’s going to do with it—until he pops it on his index finger and … Continue reading Hennessy’s LeBron James bottle collab is the booze brand’s latest culture move
cheyenne macdonald Mon, Jul 29, 2024 Simply Elegant Glass has been selling hand-crafted sex toys on Etsy for nearly a decade. In that time, the shop has made over 7,000 sales and racked up more than 1,500 mostly five-star reviews. The Etsy shop — which offers glass dildos, anal plugs and other insertable items … Continue reading Artisanal sex toy businesses might not survive Etsy’s new seller policies
July 21, 2024 Companies can apologize to their customers better. Here’s how In the end, a corporate apology should be about more than just saying ‘we are sorry.’ BY The Conversation When a company makes a mistake—such as a marketing misstep or a product failure that leads to a recall—a good apology can make a big … Continue reading Companies can apologize to their customers better. Here’s how
April 04, 2024 An inside look at the Phoenix Suns and Mercury’s new $100 million headquarters The new headquarters is designed for the behind-the-scenes staff who makes Phoenix’s basketball teams run. BY Hunter Schwarz In Michael Lewis’ Moneyball, the Oakland Athletics use data and statistics, rather than traditional scouting methods, to build a team of players … Continue reading An inside look at the Phoenix Suns’ new $100 million headquarters
A governance structure should be top of mind from the start of your DAM journey. Here’s how to define one for your organization. Rachel Edwards on March 24, 2023 When setting up a new digital asset management (DAM) system, governance is usually toward the bottom of the to-do list and, in some cases, forgotten altogether. … Continue reading How to define your DAM governance structure
Company Culture: The Key to Attracting Today’s Tech Talent Mike Monroe / 01 Feb 2023 Generally speaking, your company culture reflects how your employees feel at work. It encompasses workers’ thoughts on your organization, their career goals, the practices they follow, and more. And as the job market becomes more competitive, more candidates will examine … Continue reading Company Culture: The Key to Attracting Today’s Tech Talent
Why You Need Core Values Joe Martin / 12 Jun 2022 What gets you up in the morning? Seriously think about it. Your alarm goes off; why are you getting out of bed? Of course, many adults would say they have to pay bills, provide for a family, and save for a great vacation, … Continue reading Why You Need Core Values
Best Practices In A Universe Without Guardrails by Eric Blankfein , Sheri Roder , April 22, 2022 The metaverse is here. Smart brands will take advantage of the opportunities it affords and will be ready for the potential challenges that will come with it. Smart advertisers can capitalize on this fluid environment to expand … Continue reading Best Practices In A Universe Without Guardrails
Alice Corner December 14, 2021 StartupStockPhotos / Pixabay A crucial, and often overlooked, part of building any business is being purposeful about your company culture. Building a good company culture should be in your top three priorities when it comes to growing, adjusting, or scaling your business. But what a good company culture looks like … Continue reading The 4 Signs That You Have Good Company Culture
Liz Kislik November 14, 2021 If interdepartmental disagreements are not part of your daily life, you can skip reading this piece. But I hear about these situations frequently, and two cases of this kind of dispute came my way just recently. One of my clients had a problem with a department that characterized another department … Continue reading When Departments Fight, Is It More About the People or the Work?
