Category Archives: Customer Relationship Managemnet

How to build customer trust through data privacy and security

Customer Relationship Managemnet

Data drives business, but breaches drive customers away. Learn how to balance data collection and security to build consumer trust. Shama Hyder on January 30, 2024 Advancements in data and technology are meant to make our lives easier. Martech promises task automation, optimized workflows and improved digital experiences, but it also creates opportunities for bad … Continue reading How to build customer trust through data privacy and security →

Acadia’s Jared Belsky On Why CRO Is The New White Space

Customer Relationship Managemnet

Acadia’s Jared Belsky On Why CRO Is The New White Space by Joe Mandese  @mp_joemandese, January 10, 2023 When Jared Belsky founded performance marketing agency Acadia in July 2021, he wanted to leverage a model he learned over the 13 years at 360i, which morphed from a pure-play search shop into what ultimately became one … Continue reading Acadia’s Jared Belsky On Why CRO Is The New White Space →

Drive more revenue now: Customer-focused strategies to boost conversion rates by SheerID

Customer Relationship Managemnet

Drive conversion rates so stellar, you’ll calculate them twice just to be sure. SheerID on October 27, 2022   The “will-they-won’t-they?” talk about a recession has marketers crunching the numbers on their 2023 budgets and asking, “How can we continue acquiring new customers and keep the ones we already have?” Optimizing your conversion rates with … Continue reading Drive more revenue now: Customer-focused strategies to boost conversion rates by SheerID →

How to improve customer relationships with personalized messaging

Customer Relationship Managemnet

Customer relationships are strengthened through personalized communication. Corey Patterson on January 12, 2022 “The first things we always want to think about in the customer journey are what the customer is doing and how they are interacting with us as a brand,” said Ben Tepfer, senior technical evangelist at Adobe, at our MarTech conference. “As … Continue reading How to improve customer relationships with personalized messaging →

How to Get More Customer Reviews on Social Media (4 Must-See Tips)

Customer Relationship Managemnet

Syed Balkhi November 17, 2021 When you want to buy a product online, what’s the first thing you do? If you’re like most people, you look for reviews. Studies show that, on average, 72% of shoppers refuse to take action on a website until they read feedback from real customers. Before the age of the … Continue reading How to Get More Customer Reviews on Social Media (4 Must-See Tips) →

CRM for Small Businesses – 5 Best Softwares Available in the Market

Customer Relationship Managemnet

Rick Kranz October 1, 2021 80% of customers leave after one negative experience and 72% of buying experiences are related to how consumers feel about how the business treats them. While those statistics are somewhat expected, it’s appalling to find that 85% of businesses believe they offer excellent customer experience yet, only 8% of their … Continue reading CRM for Small Businesses – 5 Best Softwares Available in the Market →

Does Your Business Need a CRM Consultant? – Reasons to Consider

Customer Relationship Managemnet

Rick Kranz August 12, 2021 In order to streamline their business operations and make their customer service more effective, many businesses have invested in a Customer Relationship Management (CRM) system. The CRM is a software tool or platform that empowers you to organize customer data, automate certain interactions, and help move prospects down the sales … Continue reading Does Your Business Need a CRM Consultant? – Reasons to Consider →

CRM: What Your Small Business Needs to Know About Customer Relationship Management

Customer Relationship Managemnet

Mary Lister November 13, 2020 You’ve probably heard of CRM software—used it in the past, gotten sales calls about adopting one, wistfully wished your customer data was nicely organized inside one. But if you haven’t, don’t worry. I myself was once a wet-behind-the-ears college intern throwing acronyms around like candy without any clear idea what … Continue reading CRM: What Your Small Business Needs to Know About Customer Relationship Management →

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