by Katharina Cavano February 2, 2016February 2, 2016 If you’ve ever worked with people buying or selling a home, you know that a lot more goes into it than just following up on someone’s interest in a listing. You’re working towards establishing a longterm, if not lifetime, relationship with your clients. And we all know … Continue reading 8 Steps for Nurturing Longterm Relationships with your Buyers
by Jeff Charles January 23, 2016 Follow @ArtisanOwlJanuary 23, 2016 “You don’t close a sale, you open a relationship if you want to build a long-term, successful enterprise.” – Patricia Fripp So you’ve learned what it takes to get a prospect to become a paying client . Great job! So now you’re done, right? WRONG. … Continue reading 5 Proven Ways to Build Customer Relationships That Stay Profitable
by Cynthia Findlater December 7, 2015December 7, 2015 Client relationships, like any relationship, take time to build. One of the greatest ways a company can differentiate themselves from their competitors is by the level of service they provide. And to provide a great level of service, you must have great client relationships. Firms will often … Continue reading 5 Ways To Build Lasting Client Relationships
by Vicki Escarra December 1, 2015December 1, 2015 The holiday season is a time when many companies donate to charities, both to highlight their values and commitment to improving lives and to ensure a charitable tax deduction before the end of the year. With the economy continuing to struggle, you might think you can’t afford … Continue reading Double Your Bottom Line: How Giving Back Boosts Business
by Ruthie Abraham November 26, 2015 Follow @RuthieAbrahamNovember 26, 2015 If you ask any of our clients what it’s like to work with us, there’s one thing that most of them are likely to say. They’re likely to remember that in the first month or so of working with us, they heard from us more … Continue reading You’ll Be Hearing From Us….Often
Learn Optimal Ways to use a Classic PR Tool for Social Influencer Targeting: Psychographic Targeting Hot House. For public relations (PR) professionals, services like Cision — formerly known as Vocus — are an essential part of doing business. PR pros log in almost every day to update media lists or find new contacts to build … Continue reading 7 Ways To Target PR Psychographics With 1 Tool
Sarah AdersonOctober 26, 2015 If you haven’t fired a client yet, then you will. More likely than not, you’ve already encountered this situation, but you chose to grin and bare it. This behavior doesn’t serve you or your clients. The truth is that most entrepreneurs aren’t prepared to handle these tough situations. This can have … Continue reading How to Fire a Client
Julia KarnaukhOctober 23, 2015 Recent studies predict that by 2016, 70% of high-performing companies will be using business process management platform to handle their processes. Moreover, industry’s experts report the shift of the CRM technologies towards processes and specifically to process-driven CRM. No longer traditional CRM is covering the needs of a rapidly changing business … Continue reading Process-Driven CRM vs. Traditional CRM: The Advantages at the Glance
Tracey WallaceOctober 19, 2015 By this point in the year, most ecommerce companies have already begun strategizing for the holidays, if not fully launched promotions to begin gaining net new customers for the season. After all, studies are showing that many consumers finalize holiday shopping in October –– meaning your promotions need to begin in … Continue reading 4 Steps to Winning Customers on Trust and Convenience This Holiday Season
Kelly J. WaffleOctober 5, 2015 Taking ABM from Theory to Practice Takes Time I have been reading a lot of articles recently about the popularity and proven results of Account-Based Marketing (ABM). In fact, according to SiriusDecisions’ 2015 State of Account-Based Marketing (ABM) Study, more than 90% consider it a “must-have” tactic. However, few of … Continue reading Account-Based Marketing: Five Reasons to Start Now for 2016
