As retailers prep for the busiest time of year, columnist Jason Warnock takes a look at innovations and technologies that will transform the digital retail space this holiday season and beyond. Jason Warnock on October 26, 2016 One of the things I love about my job is that marketing is constantly evolving. Just when you … Continue reading Making sense of the latest trends in digital retail
by Amar HussainOctober 1, 2016 Being a digital nomad has many perks and advantages such as freedom of movement and reducing living costs to personal and professional growth. However, running a business while living this lifestyle has many challenges which can hamper your success if not they are not mitigated. Here are seven tips which … Continue reading 7 Tips All Digital Nomads Need to Read
by Sean Hargrave, Staff Writer, September 30, 2016 Viewability just became even more interesting — and perplexing. Could the standards that are there to protect and serve be doing the exact opposite? Well, that’s the uncomfortable conclusion from the latest research from InSkin Media, which tracks eye movement (via Sticky) to compare how long an … Continue reading Wanna Be Viewable, Or Seen? Digital Marketing’s New Conundrum
by Aleck Schleider , Columnist, July 11, 2016 While Americans are busy planning their summer vacations, travel marketers are busy looking for new ways to reach them with the draw of sight, sound and motion. Palm trees swaying in ocean breezes, children splashing in water, tanned couples running on the beach, a tall icy beverage—these … Continue reading 5 Best Practices In A Converging World Of Screens
by Bob Hutchins July 2, 2016 Follow @BobhutchinsJuly 2, 2016 Every year, Reuters releases one of the most in-depth studies about how digital news is consumed and processed around the globe. The brand new Digital News Report 2016 is packed with 124 pages of in-depth insights, specifically analyzing how users in 26 countries receive “the … Continue reading What 50K News Consumers Tell Us About Digital
by Mel Attia March 21, 2016March 21, 2016 When respected publications like Harvard Business Review discuss crafting great “digital customer experiences”, the issue is now well entrenched into the corporate world. Digital transformation is adding technical complexity to many things that were once simple and disconnected. Everyday appliances are getting “smart”. What was once a … Continue reading Enhancing Your Existing Support Channels Digitally
