Monique Danao — May 21, 2018 Follow @monique_pd — May 21, 2018 A lot of businesses use email marketing to communicate with their customers. According to the Radicati Group, the estimated number of email accounts worldwide was at 3.7 billion—and the number of emails sent per day averaged a staggering 269 billion in 2017! With … Continue reading How to Upgrade Your Email Marketing Strategy for 2018
Kristen Dunleavy — May 19, 2018 Follow @KristenWritesIt — May 19, 2018 Pexels A while ago, in the very early days of spring, we looked ahead not only at how email marketers can leverage Memorial Day for engagement, but also at the opportunities represented by a few lesser-known spring holidays – you know, gems like … Continue reading 6 Obscure Summer Holidays You Can Leverage in Your Email Marketing
Lauren Meeker — May 13, 2018 — May 13, 2018 geralt / Pixabay With so many different marketing channels to choose from, it can be hard to figure out which will work best for your business. This article outlines the key benefits of using email as a marketing tool, and how it can help you … Continue reading The Benefits of Email Marketing
Getting people to open, read and act on your email is tough, but Contributor Gisele Navarro gives you an edge with 20 phrases that keep people reading and eventually linking to your content. Gisele Navarro on May 8, 2018 Link building starts with an email between two people. More often than not, these are … Continue reading How to turn a boring email into an irresistible link pitch
Erika Montgomery — May 3, 2018 Follow @PublicityErika — May 3, 2018 Follow these 9 tips for a successful email marketing campaign. Is email marketing part of your business’ strategy yet? It needs to be! As Emily’s article about creating a marketing budget explains: Statista reports there were 3.7 billion email users in 2017, and … Continue reading 9 Tips You Need to Follow for Successful Email Marketing
Laura Levy — April 6, 2018 — April 6, 2018 Coming up with the right copy can be tough. You try to be clear, concise, and witty, and to pack a strong message in a small space. You scour the internet for just the right image to go with your text – something compelling, intriguing, … Continue reading Message Received and Misunderstood: When Readers Just Don’t Get You
Josh Slone — March 29, 2018 — March 29, 2018 We always talk about needing to send follow-ups in your cold outreach. Sending 4-6 messages in a sequence maximizes your email response. We spend a lot of time writing about sales emails that get responses. That said, we’ve not covered how to react when someone … Continue reading How to Handle an Email Response (Hint: Don’t Panic)
Hana LaRock — March 31, 2018 — March 31, 2018 Finding the best strategies that companies should embrace in order to increase their sales seems to be a neverending conversation. Within any company, there is no wrong or right when it comes to an idea. Any idea in an opportunity to increase sales. And, sometimes, … Continue reading 5 Ways to Upgrade Your Email Signature to Increase Sales
Jim Anthony — March 30, 2018 Follow @JimSoMark — March 30, 2018 I’ve expressed in a past article that one out of five emails never makes it to the inbox. So the question is, what do we do about this? There are many things you can do so I’ve decided to focus this article on … Continue reading Improve Your Email Marketing Deliverability
Kevin George — March 25, 2018 Follow @imkevin_monk — March 25, 2018 Emails are the way of life. An average email user receives an average of 73 emails every day. And most importantly, there are efforts of multiple people behind each email such as: An email marketer, strategically using clever subject line and optimum send … Continue reading 20 Pro Tips for Every Email Designer to Follow
