Category Archives: Email Marketing Tips

8 Venti-Sized Email Marketing Strategies You Can Steal from Starbucks

Carlo Pacis — November 15, 2017 — November 15, 2017 A couple years ago, I worked at my local Starbucks as a barista. My short tenure there signaled the beginning of my caffeine dependency and my undying loyalty to Seattle’s crown jewel coffeehouse. Since then, I’ve learned a thing or two about Starbucks, and almost … Continue reading 8 Venti-Sized Email Marketing Strategies You Can Steal from Starbucks

5 Tips for Email Marketing Success This Holiday Season

Amanda Clark — November 14, 2017 Follow @GrammarChicInc — November 14, 2017 Pexels During the holiday season, many companies kick their email marketing efforts into overdrive, seeking to capitalize on the frenzy of end-of-the-year shopping. This is certainly a season in which email marketing can get results—but it’s not the volume of emails you send … Continue reading 5 Tips for Email Marketing Success This Holiday Season

Subject Line for Cold Email – The Art, Science, and Successful Examples

Josh Slone — November 7, 2017 — November 7, 2017 Writing cold emails is hard enough. But what if all your effort is wasted because people aren’t even opening your emails? Many people think of the subject line for cold email as an afterthought. Noooooooo! Nobody will click through to your website if they aren’t … Continue reading Subject Line for Cold Email – The Art, Science, and Successful Examples

3 tips to consider before resending that email

Don’t make the mistake of resending emails to subscribers who have ignored your previous messages. Columnist Scott Heimes shares three alternatives that will help keep your recipients engaged. Scott Heimes on November 2, 2017   There are some email marketing activities that, although largely ineffective, are often mistaken as good practice. Buying email lists is … Continue reading 3 tips to consider before resending that email

Write a Killer Welcome Email to Increase Your Number of Repeat Customers

Lianna Patch — October 26, 2017 — October 26, 2017 Say you’re an ecommerce store owner who enjoys regular sales. What percentage of your customers have bought from you more than once? If you’re like most owners, that number hovers right around “not enough” percent. Me neither, Oprah! And if you’re like virtually all ecommerce … Continue reading Write a Killer Welcome Email to Increase Your Number of Repeat Customers