Stefan Bhagwandin — October 9, 2017 Follow @leanplum — October 9, 2017 Source: Freepik As a channel to reach prospects and customers, email is still a strong performer. 80 percent of retail professionals indicated that email marketing was their greatest driver of customer retention. However, the advent of mobile and its effect on user behavior … Continue reading What the Best Emails All Have in Common
Juliet Carnoy — October 5, 2017 Follow @pixlee — October 5, 2017 Triggered email campaigns can help you to reach potential customers at opportune times with relevant content. Furthermore, after the initial set up, triggered emails can save marketers a ton of time and work while maintaining high standards of customer attentiveness. Yet due to … Continue reading 3 Ways to Add User-Generated Content to Triggered Email Campaigns
Emma Weir — September 29, 2017 — September 29, 2017 nvtrlab / Pixabay When it comes to email marketing, it’s imperative you have a good strategy in place, but what makes a winning email strategy? Take a look at some of our suggestions to creating that winner email marketing strategy… Plan, Plan, Plan The saying … Continue reading Building A Winning Email Strategy
Chalmers Brown — September 22, 2017 — September 22, 2017 SugarandSkullDesigns / Pixabay How many times have you heard about a new software platform that’s all the rage and you need to check it out? I mean really need to because you don’t want to be left out in the cold. But, when go to … Continue reading The Best Way to Lower Your Platform Signup Friction
Amanda Abella — September 10, 2017 — September 10, 2017 I’ve spent years only sending a weekly blog post to my list. In 2017, I’m experimenting with using more email marketing strategies in my business. After all, it’s time to make money from products like digital courses and group coaching programs. The result so far … Continue reading 4 Email Marketing Strategies That Actually Work
Kevin George — August 21, 2017 Follow @imkevin_monk — August 21, 2017 There are 2 types of people in the world… Which one do you want your subscribers to be included in? Well, if you have subscribers on your list who haven’t opened or clicked through your messages over an extended period of time, it’s … Continue reading 5 Things To Consider If Subscribers No Longer Engage With Your Emails
Steve Faber — August 18, 2017 Follow @marketingunlock — August 18, 2017 geralt / Pixabay Part 1 After 4+ years we’ve made some discoveries as to what kind of email gets our customers more business, and higher ROI long term. Some of this is through the prism of what works for tech contracting business and … Continue reading Email Marketing Strategies that Work to Drive Long Term ROI (Part2)
Victor Ijidola — August 11, 2017 — August 11, 2017 You already know by now that high email open rates are useless if click-through rates (CTRs) are low. You need people to click the links in your email to end up on your website. Click-through rates are a much better indicator of email engagement and … Continue reading 9 Ways to Supercharge Your Email Click-Through Rates
Isabel Hayward — August 10, 2017 — August 10, 2017 Whether it’s for business or for pleasure, following up via email is a timeless to-do for anyone wanting to stay top-of-mind with colleagues and friends. For small business owners, email follow ups are key to perpetuate business, especially with the reliance on referrals.With the busyness … Continue reading The Ultimate Guide to Email Follow Up
Steve Faber — August 10, 2017 Follow @marketingunlock — August 10, 2017 What We’ve Discovered to Boost Client’s Email ROI – Part 1 If you’re using email marketing or considering it, there are several key things you need to know that drive long term ROI. No matter what type of business you run, what vertical … Continue reading Email Marketing Strategies to Drive ROI
