Category Archives: Email Strategy

3 Ways to Add User-Generated Content to Triggered Email Campaigns

Juliet Carnoy — October 5, 2017 Follow @pixlee — October 5, 2017 Triggered email campaigns can help you to reach potential customers at opportune times with relevant content. Furthermore, after the initial set up, triggered emails can save marketers a ton of time and work while maintaining high standards of customer attentiveness. Yet due to … Continue reading 3 Ways to Add User-Generated Content to Triggered Email Campaigns

How to Use CRM for Small Business to Launch an Email Campaign

Deena Anreise — August 9, 2017 Follow @Prialto — August 9, 2017 Email marketing is more than a viable option for attracting prospects and keeping current customers engaged. While naysayers abound, the hard numbers show that email marketing is effective. A June 2016 survey of US marketers conducted by the Direct Marketing Association (DMA) and … Continue reading How to Use CRM for Small Business to Launch an Email Campaign