Bob Hutchins — July 25, 2017 Follow @Bobhutchins — July 25, 2017 We said it earlier… video is the medium for social in 2017. Quick recap: Online video is believed to account for 74% of all web traffic in 2017. 500 million people are watching Facebook videos every day (and 85% of Facebook video is … Continue reading 10 Types of ‘Explainer Videos’ You Should Use [Infographic]
Jefri Yonata — July 21, 2017 — July 21, 2017 Video content receives special treatment on the Internet, and rightfully so, because it has asserted its dominance over other types of online content. In July 2014, Google updated their algorithm to put more weight on video content to make it appear even more often. The … Continue reading How Explainer Video Content Helps Your Website’s SEO
Jefri Yonata — July 13, 2017 — July 13, 2017 Explainer videos are a tremendous tool for commercial websites to use to present their businesses better. They are also widely popular as advertisements across the Internet. However, there is only so much growth that a company can gain using their website. They need to expand … Continue reading Should You Use Explainer Videos for Facebook Ads?
Jefri Yonata — July 6, 2017 — July 6, 2017 Fotocitizen / Pixabay Background music plays an irreplaceable role in any video including your marketing video. It can amplify the message as well as shape the overall nuance and emotion throughout the video. It’s no simple business to pick the right track for your video, … Continue reading A Guide to Choosing the Right Music for Your Explainer Videos
Explainer videos are an essential asset for B2B marketers. Columnist Alexander Kesler shares tips for crafting powerful explainer videos that will bring your brand higher conversions. Alexander Kesler on May 1, 2017 Video is on the way to becoming one of the most effective means of communication with your B2B customers. In 2016, the … Continue reading Why your explainer video matters to your B2B customers
Lydia Cockerham — April 28, 2017 — April 28, 2017 You’ve got a product or service. Your audience have problems. You know you can solve those problems — but how do you make the right people aware of your offering and how it can help them? One increasingly popular way is through an explainer video … Continue reading 7 of the Best, Most Effective Explainer Videos Ever
Jefri Yonata — March 23, 2017 — March 23, 2017 The growth of e-commerce in the past decade is astounding. eMarketer expects retail e-commerce sales will increase to $ 4.058 trillion in 2020. The rapid growth of the e-commerce world has led to an increase in the demand for product explainer videos. Product explainer videos … Continue reading Why E-Commerce Visitors Are 180% More Likely to Buy After Watching an Explainer Video (With 3 Additional Tips!)
Laura Donovan — February 13, 2017 Follow @thewordpro— February 13, 2017 “An Explainer Video is a short, fun and informative video that is usually 2 – 3 minutes long but in some cases (like this video which runs at 3:22) can be longer. Because it is light, entertaining and fun to watch it captures and … Continue reading What Is An Explainer Video And 7 Reasons Why Your Business Needs One
Jefri Yonata — February 8, 2017 — February 8, 2017 Where an idea comes from is a mystery yet to be solved (if it ever can be solved). Sometimes you get a brilliant idea at the worst time possible: for example, while you’re shaving. But how? If there’s anything more difficult than coming up with … Continue reading 5 Compelling Reasons to Sell Your Craziest Ideas With Animated Explainer Videos
Shawn Forno — January 16, 2017 Follow @IdeaRocket321— January 16, 2017 It’s hard to believe that we created our first animated explainer video all the way back in 2007. A lot has changed in the past ten years. As we prepare for a busy 2017 IdeaRocket founder Will Gadea, producer SaraJane Askildsen, and animator Scott … Continue reading Lessons Learned from 10 Years of Making Explainer Videos
