Category Archives: Facebook Tools

Facebook gives creators new ways to monetize videos, while pushing more users to Watch

The moves signal the site’s growing ambition to compete more directly with video platforms like YouTube, Netflix, Hulu and Amazon Video. Amy Gesenhues on April 23, 2018   Facebook is taking more steps to help video creators and publishers monetize content, while simultaneously aiming to drive a bigger audience to Watch, the site’s video hub … Continue reading Facebook gives creators new ways to monetize videos, while pushing more users to Watch

What marketers need to know about Facebook’s updated Business Tools Terms

The updates are largely guided by GDPR and go into effect May 25, 2018. Greg Finn on April 12, 2018   As Facebook CEO Mark Zuckerberg faced Senate and House committees in Washington, DC, this week, the platform introduced new terms around the use of customer data, tracking and measurement. Zuckerberg reiterated to lawmakers that … Continue reading What marketers need to know about Facebook’s updated Business Tools Terms