How Much Of Google Search Market Share Relies On Default Setting? by Laurie Sullivan , Staff Writer @lauriesullivan, August 15, 2024 People typically use multiple search engines. Yet a survey of 1,000 U.S. users found Google to be the most popular at 94%, followed by Bing at No. 2 with 34% of users and DuckDuckGo at … Continue reading How Much Of Google Search Market Share Relies On Default Setting?
Nearly Two-Thirds Of Clicks On Google Search Remain Within Its Ecosystem by Laurie Sullivan , Staff Writer @lauriesullivan, July 5, 2024 Clicks have an impact on rankings in Google Search, making it more important for marketers to gain value from searches that do not result in a click. Nearly 59% of Google searches in the U.S. … Continue reading Nearly Two-Thirds Of Google Searches Stay Within Its Ecosystem
documents reveal how Google Search is using, or has used, clicks, links, content, entities, Chrome data and more to rank content. Danny Goodwin on May 28, 2024 A trove of leaked Google documents has given us an unprecedented look inside Google Search and revealed some of the most important elements Google uses to rank … Continue reading Google Search document leak reveals inner workings of ranking algorithm
May 17, 2024 Perplexity CEO Aravind Srinivas says Google’s search results are more cluttered than ever The cofounder of the AI-native search engine spoke to Fast Company two days after Google debuted its “AI Overviews.” BY Mark Sullivan Perplexity CEO Aravind Srinivas doesn’t mince words when it comes to Google. Speaking on stage at Fast Company’s … Continue reading Perplexity CEO Aravind Srinivas says Google’s search results are more cluttered than ever
Google Search CPCs Rose 13% YoY, But AOVs Rose Just 1% by Laurie Sullivan , Staff Writer @lauriesullivan, April 29, 2024 The cost per click (CPC) on Google ads continues to rise — up 13% year-on-year in the first quarter of 2024 compared with 9% YoY in Q4 2023. The change has mostly been influenced by … Continue reading Google Search CPCs Rose 13% YoY, But AOVs Rose Just 1%
By Christopher Zara January 12, 2024 Companies call them prompts. Techies call them nags. Around the internet, the rest of us just call them pop-ups—and we hate them. Nevertheless, pop-up windows are an endless bane of online life, despite whatever game of whack-a-mole we might try to play with ad blockers, browser plug-ins, or … Continue reading Google search users are getting annoyed by a pop-up window that asks: See results closer to you?
Google Search: A Gross Margin Framework For Generative AI Modeling by Laurie Sullivan , Staff Writer @lauriesullivan, October 12, 2023 Google, Microsoft and others focused on search are preparing the ad industry to make one of the biggest transitions with the introduction of generative artificial intelligence (GAI). On Thursday, Google announced the ability to create images with … Continue reading Google Search: A Gross Margin Framework For Generative AI Modeling
UBS Analysts Estimate Costs Of Google Bard On Search Queries by Laurie Sullivan @lauriesullivan, March 17, 2023 There has been little written about the cost of a search on the environment — and even less about the cost of a search query through AI-powered chatbots. Initial fears of high costs were sparked when Alphabet Chairman … Continue reading UBS Analysts Estimate Costs Of Google Bard Search Query
Google Search ‘Cars For Sale’ Widget Available In U.S. by Laurie Sullivan @lauriesullivan, January 26, 2023 Google Search will enable car dealerships to serve up lot inventory directly in search listings through a feature called Cars for Sale. The utility, only available in the United States, allows dealerships to add the inventory directly to search … Continue reading Google Search ‘Cars For Sale’ Widget Available In U.S.
By Clint Rainey November 02, 2022 Back to the office, you say? Workers may say, not so fast. With return-to-office mandates looming or already in effect, a new report shows that employees have been increasingly turning to Google for plausible excuses to stay home, or even skip the workday entirely. The new study, released Tuesday … Continue reading ‘Best excuses for missing work’: the Google search taking the world by storm in the RTO era
