Category Archives: Google Tools

Google Warns Against Possible Expansion Of ‘Right To Be Forgotten’

Google Warns Against Possible Expansion Of ‘Right To Be Forgotten’ by Wendy Davis , Staff Writer @wendyndavis, July 26, 2018 Google is expressing concerns to the Department of Commerce that the so-called “right to be forgotten” could spread from Europe to other areas of the world. Judges on Europe’s highest court created the controversial right four … Continue reading Google Warns Against Possible Expansion Of ‘Right To Be Forgotten’

Google My Business Insights Report Quietly Adds Keyword Data

Google My Business Insights Report Quietly Adds Keyword Data by Laurie Sullivan  @lauriesullivan, July 5, 2018 Google confirmed that it is running a small-scale rollout of an Insights analytics report in Google My Business that shows business owners the most popular search keywords that people use to find their listing. A Google spokesperson confirmed the … Continue reading Google My Business Insights Report Quietly Adds Keyword Data

Google Shows Preference To Quicker-Loading Mobile Pages

Google Shows Preference To Quicker-Loading Mobile Pages by Laurie Sullivan  @lauriesullivan, (June 30, 2018) The speed at which pages load in browsers has begun to determine those that will serve up higher in mobile searches, according to data released this week. The Searchmetrics study, released prior to Google’s mobile speed update, scheduled for release in … Continue reading Google Shows Preference To Quicker-Loading Mobile Pages

Google Optimizing Featured Snippets? Analyzing Knowledge Graph Rates

Google Optimizing Featured Snippets? Analyzing Knowledge Graph Rates by Laurie Sullivan , Staff Writer @lauriesullivan, June 26, 2018 The rate at which Google featured snippets and Knowledge Graph results are served up in search query results continues to change. While change makes it even more difficult for marketers and publishers to keep up, it’s necessary to … Continue reading Google Optimizing Featured Snippets? Analyzing Knowledge Graph Rates

4 New “Google My Business” Features You Should Be Using

Paul Schmidt — June 18, 2018 — June 18, 2018 When’s the last time you optimized your Google My Business profile? During the last 6-9 months, Google has been testing new features that local businesses can use to enhance their local search presence. With last month’s announcement from Sparktoro about mobile click-through-rate (CTR) plummeting over … Continue reading 4 New “Google My Business” Features You Should Be Using

Google Gives Brands Ads, Data To Compete On Price, Local Inventory

Google Gives Brands Ads, Data To Compete On Price, Local Inventory by Laurie Sullivan  @lauriesullivan, June 12, 2018 The always-on consumer has caught up with Google and is now demanding more from brands and retailers. The search engine on Tuesday released several new ways for brands to remain competitive and give consumers the instant gratification … Continue reading Google Gives Brands Ads, Data To Compete On Price, Local Inventory

Google Rolls Out ‘Lens’ With Real-Time Info On Everything Your Camera Sees

technology Google Rolls Out ‘Lens’ With Real-Time Info On Everything Your Camera Sees by P.J. Bednarski  @pjbtweet, (May 25, 2018) What’s bouillabaisse all about? The new, improved Google Lens, hyped at the annual Google I/O conference earlier this month, will be able to help the menu-challenged by not only defining it but giving you a … Continue reading Google Rolls Out ‘Lens’ With Real-Time Info On Everything Your Camera Sees

Google Gives Agencies Custom Services In Google My Business

Google Gives Agencies Custom Services In Google My Business by Laurie Sullivan , Staff Writer @lauriesullivan, May 2, 2018 The regular business version of Google My Business — a free tool to help them manage their online presence across services like Maps and Search —  apparently wasn’t enough to help search and advertising agencies with multiple … Continue reading Google Gives Agencies Custom Services In Google My Business