Category Archives: Google

Mobile Friendly Update to be “Bigger” than Penguin, Panda

Eric SealMarch 17, 2015 Big changes are coming in SEO. You already knew they were coming. But now we know the upcoming mobile friendly update that Google is launching on April 21, 2015 is going to be big. Zineb Ait Bahajji, one of Google’s Webmaster Trends Analysts, announced earlier this morning at SMX Munich that … Continue reading Mobile Friendly Update to be “Bigger” than Penguin, Panda

Why You Must Have A Mobile-Friendly Website (Now According To Google)

Alex MontvilleMarch 14, 2015 From a usability perspective, having a mobile-friendly website is a no-brainer. Users are increasingly visiting your website from a variety of different smartphones, tablets, and other devices—and it only makes sense to accommodate to this ever-growing group of visitors. Erik Qualman—digital leadership speaker, entrepreneur, and author—recently predicted that 2015 is the … Continue reading Why You Must Have A Mobile-Friendly Website (Now According To Google)

5 Keyword Research Tools to Use in 2015 for More Search Traffic

Brian LangMarch 12, 2015 In recent years, a lot of people have complained about the reduction in keyword data from Google’s Keyword Planner and Google Analytics. While Google’s tools are still a good place to look for higher traffic keywords, long tail keyword data has become more difficult to find. And most search traffic to … Continue reading 5 Keyword Research Tools to Use in 2015 for More Search Traffic

What the New Google and Twitter Partnership Means For Your Business

Ryan VanDenabeeleMarch 12, 2015 Drinking from a firehose is difficult and not advisable, but if anyone can do it, it’s Google. Twitter and Google have inked a deal that will bring tweets back into the Google search results. The new partnership will bring Twitter more eyeballs, more users, and more chances to monetize. Fantastic, but … Continue reading What the New Google and Twitter Partnership Means For Your Business

Gmail Sponsored Promotions: Everything You Need To Know To Succeed At Direct Response With GSP, Part 1

Now that GSPs are available to all advertisers, columnist Susan Waldes shares what she’s learned from participating in the lengthy beta. Susan Waldes on March 10, 2015  Gmail Sponsored Promotions (GSP) have been around for about two years as a Google beta. The platform has gone through many changes during that time, and just last … Continue reading Gmail Sponsored Promotions: Everything You Need To Know To Succeed At Direct Response With GSP, Part 1

The Survivor’s Guide To The Google Penguin Update

Sarah TrellMarch 10, 2015 For industry insiders, it comes as no surprise that SEO tactics used a decade ago—and in many cases safely used until recently—just don’t work anymore. With the rollout of Hummingbird in 2013, it became quite clear that Google was trending in a slightly new direction. Unfortunately for many, that direction was … Continue reading The Survivor’s Guide To The Google Penguin Update

Google Changes Search Ranking, Favors Mobile-Friendly Websites

VerticalResponseMarch 10, 2015 Mobile-friendly websites will soon become more important for businesses than ever. Google recently announced a ranking signal change that will favor mobile-friendly websites in search results. Is your website responsive? The change, influenced by increasing mobile Internet usage, will allow people to more easily discover relevant, device optimized, and high quality search … Continue reading Google Changes Search Ranking, Favors Mobile-Friendly Websites

“Brands have more followers on Google+ than on all others together”

by Zoe Summers March 10th, 2015  Zoe Summers Zoe Summers is an experienced Social Media Consultant. One of the Co-Founders of Mass Planner, a social automation software. Before joining the startup world, she worked with big corporations, helping them change the world one step at a time. She loves writing, exploring new sunnier places and … Continue reading “Brands have more followers on Google+ than on all others together”