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Category Archives: Holiday Season

No matter the time of year, there’s a holiday you should be planning a campaign for

Pinterest marketing insights suggest early and often as the best approaches to holiday campaigns. Chris Wood on July 26, 2022 A successful holiday marketing strategy should include multiple activations and begin months in advance. That’s because consumers, too, are making extensive holiday plans that extend the celebration period. Eighty percent of shoppers said they plan … Continue reading No matter the time of year, there’s a holiday you should be planning a campaign for

Why You Shouldn’t Let Your Momentum Disappear This Holiday Season

Lewis Schenk December 20, 2021 The last quarter of the year is generally when most organisations begin the countdown to the holiday season. The problem is, many see this period of time as the end of the business year, meaning that as January rolls around, all momentum is lost and businesses are forced to start … Continue reading Why You Shouldn’t Let Your Momentum Disappear This Holiday Season

Keeping Your Customer Focus and Investing in your Agents Through the Rest of the Busy Holiday Season

Laura Krajewski December 3, 2021 There’s something about Christmas lights glimmering on every house and Christmas music playing in every store that makes me want to stay cozy at home, watch It’s a Wonderful Life, and avoid doing work. Is it just me?… I don’t think so. It doesn’t matter what kind of job you … Continue reading Keeping Your Customer Focus and Investing in your Agents Through the Rest of the Busy Holiday Season

Effective Last-Minute Tips and Tools for Holiday Success

Jeremy Brown November 24, 2021 Ensure that the 2021 holiday season will be even more successful with these last-minute tips! Managing Bidding during a Sales Event Before the sale: Find out Revenue-Per-Click or Conversion-Rate uplift from historic sales as a percentage. On the day of the sale: Apply your historical percentage uplift calculated as a … Continue reading Effective Last-Minute Tips and Tools for Holiday Success

7+ Winning Holiday Promotion Examples for eCommerce Retailers

Nicole Blanckenberg November 21, 2021 With the holiday retail peak forecast to rise by 11.3%, there is no doubt that there is a lot of revenue potential up for grabs. The obstacle, however, is the current competitive landscape for eCommerce, with many more online retailers putting their hats into the ring this holiday season. But … Continue reading 7+ Winning Holiday Promotion Examples for eCommerce Retailers

Post Holiday Chargebacks: Here’s How to Secure the Bag This Holiday Season

Tom-Chris Emewulu October 21, 2021 Every e-commerce merchant looks forward to holiday season sales with much anticipation. It’s the best time of the year, a time when you get the most revenue boost. Look at the numbers: Retail sales for the holiday period of November and December 2020 were 4.1%, up from last year (excluding … Continue reading Post Holiday Chargebacks: Here’s How to Secure the Bag This Holiday Season