Joel KlettkeJune 22, 2015 We’ve hit the fourth installment in my series about buzzwords (last month’s was all about big data, and boy, was it a doozy). So, what is this all about? Every month, I break down marketing jargon from the most inner circles and serve you the meaning and value behind the phrase. … Continue reading Beyond the Buzzword: Influencers
Category Archives: Influencer
Strengthening Your Online Influencer List
Michael CohnJune 18, 2015 If you have been in business for any length of time, even a short length, you must understand how important influencers are to your brand and to your online and in-person interactions. Of course, there are several steps that you need to follow before you even get to the point of … Continue reading Strengthening Your Online Influencer List
How to Exponentially Increase Your Influence
Joseph GrennyJune 18, 2015 Leaders frequently make miscalculations in trying to influence change. Too often, they bet on a single source of influence rather than tap into a diverse arsenal of strategies. Our research shows that the main variable in success or failure is not which sources of influence leaders choose. By far, the more … Continue reading How to Exponentially Increase Your Influence
5 Really Useful Tips On Connecting With Social Media Influencers
by Jessica Davis June 16th, 2015 Influencer marketing is more than just another trend in digital media. It continues to gain popularity because it’s powerful and its impact reflects on the bottom line of your business. In fact, a report by SocialChorus reveals that posts by influencers receive 16 times higher engagement than … Continue reading 5 Really Useful Tips On Connecting With Social Media Influencers
3 Very Important Elements You Should Consider In Influencer Outreach
Venchito TamponJanuary 24, 2015 Blogger outreach is a common practice in the SEO landscape that is commonly used to acquire high quality links or to get some coverage on top media outlets (e.g. Huffington Post). When done right, outreach can bring tons of value to a certain brand or website, including: Strong connections or relationships … Continue reading 3 Very Important Elements You Should Consider In Influencer Outreach
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