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Category Archives: LinkedIn

Do I Have Control of My Employees’ LinkedIn Activity?

Jim Cusick November 2, 2021 The question of whether or not you have control over what your employees do with their LinkedIn profiles and other social media platforms is one the Intero Advisory team answers almost weekly. When a company is making specific investments into business outcomes stemming from LinkedIn, they want to ensure success. … Continue reading Do I Have Control of My Employees’ LinkedIn Activity?

LinkedIn lifts the hood on its news feed algorithm to show how it ranks posts

The company has made a number of changes to its ranking algorithm over the past 12 to 18 months to surface more niche conversations. Amy Gesenhues on June 28, 2019 LinkedIn’s Senior Director of Product Management Pete Davies shared insights this week on the changes LinkedIn has made to its news feed algorithm over the … Continue reading LinkedIn lifts the hood on its news feed algorithm to show how it ranks posts

The Unexpected Moment That Created a Viral Video on LinkedIn

John Nemo — March 22, 2018 Follow @JohnNemoPR — March 22, 2018 The episode ran counter to what you’d expect for creating and sharing content on the world’s largest “professional” social network, but its impact was immense.The rumbling upstairs was unmistakable. I heard stomping, shouting and banging on the floor above my home office. In … Continue reading The Unexpected Moment That Created a Viral Video on LinkedIn

The “Smart” New LinkedIn Feature You Need to Know About

John Nemo — February 13, 2018 Follow @JohnNemoPR — February 13, 2018 LinkedIn’s revamped messaging system recently added another feature that makes conversing with your ideal prospects on the platform even easier. LinkedIn has come a long way. From its early days as little more than a glorified online résumé platform for professionals seeking employment … Continue reading The “Smart” New LinkedIn Feature You Need to Know About

Should Businesses Use LinkedIn Groups or Slack for Prospecting? Part 2

Mindi Rosser — September 13, 2017 Follow @MindiRRosser — September 13, 2017 In my previous article, I introduced the up and coming Slack tool and how it serves as an alternative for LinkedIn, which is closing its groups. More about Slack here: SLACK COMMUNITIES I LOVE I’ve noticed that I enjoy engaging more on Slack … Continue reading Should Businesses Use LinkedIn Groups or Slack for Prospecting? Part 2