Brian Basilico July 3, 2020 Today, I want to talk about the five biggest mistakes big businesses make on LinkedIn. This also applies to small businesses, and even solopreneurs. The first thing I will assume is that you have a business page on LinkedIn. The second thing I will assume is that some (if not … Continue reading Top 5 Big Mistakes Big Businesses Make on LinkedIn
Brooklin Nash June 21, 2020 How do you use LinkedIn? Unless you’re a sales rep using LinkedIn Sales Navigator on a daily basis, you likely use LinkedIn’s main platform as a social networking tool. Yes, LinkedIn is useful for building your own network. But that’s not all LinkedIn communication is good for. LinkedIn is a … Continue reading How to Leverage LinkedIn Communication on Other Channels
Nick Brown — June 4, 2020 Source: Oberlo In business, it’s about who you know. In today’s business, it’s about who you know on the Internet. Making company connections is no longer as simple as shaking hands after a golf game, or exchanging calling cards over a beer. Everyone and everything is online, and businesses … Continue reading How to Leverage LinkedIn to Find Clients & Grow Your Agency
Brandon Leuangpaseuth — April 30, 2020 2020 has been a bizarre year so far. Who would have predicted that a global pandemic would put millions out of work this year? This global crisis has left a lot of people scratching their heads and wondering if there really is stability in the traditional 9 to 5 … Continue reading How to Leverage LinkedIn to Land Clients, Even If You Are Losing More Money Than Ever
Barion McQueen — April 26, 2020 When most people talk about social media, they’re usually referring to platforms like Facebook or Instagram, but rarely think of LinkedIn as part of the vast array of social media platforms available. We tend to assume that LinkedIn isn’t such a valuable place to be and often, even businesses … Continue reading Why LinkedIn May be the Most Effective Social Media Platform of Our Time
James Potter — April 10, 2020 We’ve all seen those profiles with the clever, branded and visually impressive images at the top, and I am often asked what should go in there, how to do it and more, so here’s a blog to explain the thinking and process. On the desktop client you can see … Continue reading How to Update your LinkedIn Header Image (and What Makes a Good One)
James Potter — April 7, 2020 While your 1st-degree connections automatically follow your posts and articles, anyone can follow you, even if they’re not in your network. Following someone on LinkedIn means that you can see what they do in a public way and hence all their posts and interactions in the public domain – … Continue reading How to Manage Your Followers on LinkedIn (and Why You Might Want To)
The platform is finally giving in to the trends of its social counterparts. Taylor Peterson on February 28, 2020 LinkedIn has been testing LinkedIn Stories internally. This week, the company confirmed it will be rolling out the beta feature to users in the coming months — finally joining the ranks of Snapchat, Facebook, and Instagram. … Continue reading Stories are coming to LinkedIn
Colleen McKenna — February 10, 2020 I listened closely the other day to a presentation on proximity. While it was related to a different topic, I saw the immediate connection to the value of proximity on LinkedIn and social networks. Proximity is defined as nearness in space, time, or relationship. We talk about 1st, 2nd, … Continue reading If You Don’t Have LinkedIn Proximity, You’re Missing Out
JoAnne Funch — February 3, 2020 For those of us who have stuck with LinkedIn as a go-to social media platform, we benefited from the resurgence of the platform throughout 2019. I expect that LinkedIn will continue to build momentum in 2020. Industry predictions continue to spotlight LinkedIn for business and not just as a … Continue reading LinkedIn – What You Need to Know for 2020
