Jaime Nacach — January 24, 2018 Follow @bloominari — January 24, 2018 Give Your Sales Department More Time Sales automation, when integrated with a CRM system, can help small businesses do more with less. By eliminating repetitive tasks, business owners can focus on growing their business, instead of just managing it. Here’s what you need … Continue reading What You Need to Know About Sales Automation for Small Business
Category Archives: Marketing Automation
Quora Marketing: Use It To Connect With People & Market Your Business
Nick Leffler — January 12, 2018 Follow @exprance — January 12, 2018 Growing a business from nothing is one of the biggest challenges of a lifetime. That’s why so few businesses actually succeed past their first year. When you’re just starting out, nobody knows you. It’s your job to change this. Quora marketing is a … Continue reading Quora Marketing: Use It To Connect With People & Market Your Business
Check For A Heartbeat In Your Marketing Automation Platform
Check For A Heartbeat In Your Marketing Automation Platform by Scott Rabschnuk , Columnist, January 4, 2018 At a recent digital healthcare conference I attended, many speakers highlighted marketing automation as a wonder drug for effective digital marketing in healthcare, particularly in driving new patient acquisition. A technology-fueled approach can pull prospects into the marketing … Continue reading Check For A Heartbeat In Your Marketing Automation Platform
The Power of Automated Follow-Ups and List Segmentation
Karen Repoli — December 11, 2017 Follow @karenrepoli — December 11, 2017 As any smart business owner knows, the key to passive income is a well-established (and full) funnel. So, of course, you’ve optimized your opt-in pages, monetized your download pages and encourage more buyers through well-placed upsells and downsells. (If you need more information … Continue reading The Power of Automated Follow-Ups and List Segmentation
Get the Most From Automated Marketing and CRM: 3 Email Topics That Engage and Convert
Steve Hamm — December 3, 2017 Follow @maasprosrdu — December 3, 2017 JuralMin / Pixabay Automated marketing and CRM software is a powerful tool that gets you more leads and sales by increasing your engagement with business prospects. Rather than sending the same one-size-fits-all marketing message to everyone, you can tailor and tweak your marketing … Continue reading Get the Most From Automated Marketing and CRM: 3 Email Topics That Engage and Convert
A Complete Guide To Twitter Analytics For Marketers
Pankaj Narang — November 1, 2017 — November 1, 2017 Twitter offers brands a great opportunity to reach and engage with a large audience and increase brand popularity. When it comes to analyzing and understanding the efforts of your Twitter marketing strategy, there is a lot you need to know. There are plenty of twitter … Continue reading A Complete Guide To Twitter Analytics For Marketers
Why Your Pop-Up Is Missing The Mark (And How You Can Fix It?)
Nick Patel — September 6, 2017 Follow @NickMarcom — September 6, 2017 Are you wondering why aren’t you hitting the bullseye when it comes to getting conversions through pop-ups? Pop-ups can be tricky and visitors can be really choosy. We have all had our share of annoying pop-ups that come up at the wrong time, … Continue reading Why Your Pop-Up Is Missing The Mark (And How You Can Fix It?)
5 tools to take your marketing automation to the next level
Looking to step up your marketing automation efforts? Contributor Ben Jacobson takes a look at five tools that will help you streamline your business and stay a step ahead of the competition. Ben Jacobson on August 29, 2017 at 3:02 pm Automation helps companies save time, scale faster and reduce the damage caused by human … Continue reading 5 tools to take your marketing automation to the next level
LEGO logic rocks marketing automation
Overwhelmed by the big picture when tackling marketing automation? Contributor Mary Wallace explains how a popular toy has inspired a useful way of thinking about and deploying campaigns. Mary Wallace on July 28, 2017 I love watching my son master a LEGO set. Logic is the key ingredient in putting a set together, especially the … Continue reading LEGO logic rocks marketing automation
Confessions of a marketing automation addict
Marketing automation is the future for digital marketers. But Mary Wallace, a columnist and marketing automation junkie, explains why in-person events and direct mail still have their place in the marketing mix. Mary Wallace on June 22, 2017 Let me get this out of the way: I’m a technology geek and a marketing aficionado. … Continue reading Confessions of a marketing automation addict