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Category Archives: Membership Business

5 Tips for Developing a Membership Site That Appeals to Customers

Monika Jansen — January 15, 2020 Setting up a membership site requires a TON of work, but if you can create one that people want to join it’s a very worthwhile endeavor. A membership site represents a new potential income stream, and it also allows you to build an online community and engage with people … Continue reading 5 Tips for Developing a Membership Site That Appeals to Customers

4 Best Membership Marketing Strategies That Will Boost Conversions

Thomas Griffin — December 6, 2019 Follow @jthomasgriffin A membership site rests on two main pillars – content and the site’s members. Once your content is up, you have to work constantly to make sure that you have new members coming in. Your site’s churn rate refers to the rate at which members are leaving … Continue reading 4 Best Membership Marketing Strategies That Will Boost Conversions

The 3 Vs to Reduce Membership Site Customer Churn

Qhubekani Nyathi — October 31, 2019 Follow @qtnyathi A high customer churn rate is the Achilles heel of every membership site. If it’s not managed well, you lose more and more members. Profits dwindle and you may eventually shut down a once-thriving community. Studies show the average churn rate of a healthy subscription-based business is … Continue reading The 3 Vs to Reduce Membership Site Customer Churn