New offering will combine social media campaign management with analytics powered by Talkwalker’s Blue Silk GPT genAI technology. Chris Wood on April 9, 2024 Social media management company Hootsuite announced it will acquire Talkwalker, an AI-powered social analytics platform. Terms of the deal haven’t been disclosed, but it’s expected to close in 2Q 2024. Hootsuite, … Continue reading Hootsuite to acquire social analytics company Talkwalker
Category Archives: Mergers and Acquisitions
Alphabet said to consider offer to acquire HubSpot
Sources say Alphabet has been in talks with investment banks over the possibility of a deal. Kim Davis on April 4, 2024 Alphabet, Google’s parent, has been speaking to advisers about the possibility of making an offer to acquire HubSpot. HubSpot has a current market valuation of $ 32 billion. Alphabet has met with Morgan … Continue reading Alphabet said to consider offer to acquire HubSpot
Activision Blizzard’s ex-CEO Bobby Kotick reportedly wants to buy TikTok
Activision Blizzard’s ex-CEO Bobby Kotick reportedly wants to buy TikTok He’s pitched the idea to potential partners including OpenAI CEO Sam Altman, The Wall Street Journal reports. Cheyenne MacDonald Updated Fri, Mar 22, 2024 REUTERS / Reuters Bobby Kotick, the former CEO of Activision Blizzard who stepped down at the end of last year, … Continue reading Activision Blizzard’s ex-CEO Bobby Kotick reportedly wants to buy TikTok
Sendoso acquires Alyce, as gifting, direct mail platforms consolidate
Remote work presented challenges for direct mail. Can AI make a difference? Mike Pastore on February 1, 2024 Corporate gifting platform Sendoso announced it acquired Alyce, combining two of the biggest players in the corporate gifting platform space. There will be no immediate changes to either platform, Kris Rudeegraap, CEO of Sendoso, said in the … Continue reading Sendoso acquires Alyce, as gifting, direct mail platforms consolidate
LiveRamp acquires data clean room startup Habu
LiveRamp adds new data clean room capabilities with the acquisition of Habu. Kim Davis on January 18, 2024 Data platform LiveRamp, a key player in the identity resolution space, has announced the $ 200 million acquisition of marketing data startup Habu. Habu’s data clean room capabilities will allow LiveRamp clients to safely and securely share … Continue reading LiveRamp acquires data clean room startup Habu
Headspace begins rolling out all-in-one mental health offering following 2021 Ginger merger
By Jessica Bursztynsky January 10, 2024 Headspace has started to integrate its mindfulness content and its clinical mental health services into one platform. The end-to-end mental health support offering comes about two-and-a-half years after the platform merged with Ginger, an on-demand mental health service. Starting this month, Headspace’s enterprise customers who have signed up … Continue reading Headspace begins rolling out all-in-one mental health offering following 2021 Ginger merger
Audio giant Rode acquires rival Mackie to expand its focus on creators
Audio giant Rode acquires rival Mackie to expand its focus on creators Both companies were major players in the home recording boom of the 1990s and early 2000s. Lawrence Bonk Tue, Dec 5, 2023 Freedman Group Audio device leader Rode just acquired rival company Mackie, creating something of a pro audio and streaming powerhouse. … Continue reading Audio giant Rode acquires rival Mackie to expand its focus on creators
Acquia acquires tech platform to expand DXP capabilities
The new technology will let users automate content accessibility issues, brand compliance and user privacy compliance. Constantine von Hoffman on November 14, 2023 Acquia kicked off the annual Engage conference by announcing a major acquisition and expansion of the company’s digital experience platform (DXP) based on the purchase. The Boston-based company is purchasing the website … Continue reading Acquia acquires tech platform to expand DXP capabilities
Airbnb just bought a stealth AI company for slightly under $200 million
By Jessica Bursztynsky November 14, 2023 Airbnb has acquired GamePlanner.AI, a stealth startup that the company said will help the home sharing company accelerate “select AI projects.” “What makes GamePlanner.AI so special is that they combine expertise in AI, design, and community,” Airbnb CEO Brian Chesky said in a statement Tuesday. “AI … Continue reading Airbnb just bought a stealth AI company for slightly under $200 million
Online news pioneer ‘Salon’ is sold for an undisclosed sum
By Chantel Tattoli November 08, 2023 Salon, the left-leaning news and opinion website, is being sold to a team of French entrepreneurs behind the two-year-old Malta-based media company, Find.co, sources involved in the deal tell Fast Company. Salon was founded and staffed in 1995 by former San Francisco Examiner journalists as one of the … Continue reading Online news pioneer ‘Salon’ is sold for an undisclosed sum
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