Ashley Lipman — July 11, 2019 — July 11, 2019 expresswriters / Pixabay In the past few years, influencer marketing has become big business. Top influencers are banking millions of dollars with their campaigns and Instagram photos, but is this coming to an end? Recent news points to just how manipulative these larger influencers can … Continue reading What Are Micro-Influencers and How Are They Changing Ecommerce?
Category Archives: Micro-Influencers
How Your Brand Can Benefit From The Continuing Boom In Social Media Micro-Influencers
Sahail Ashraf — July 26, 2017 Follow @Talcontent — July 26, 2017 We are now all fully aware of what Influencer Marketing is and how it is effective for many brands across the planet. All kinds of brands, from large corporations to small businesses, are dipping their toes into the world of the influencer online. … Continue reading How Your Brand Can Benefit From The Continuing Boom In Social Media Micro-Influencers
A Definitive Guide to Targeting Micro-Influencers on Instagram
Shane Barker — July 17, 2017 Follow @shane_barker — July 17, 2017 You’ve learned all about micro-influencers, and how they can help you engage your target audience. You’ve also decided that Instagram is the best platform for launching your campaign because it’s where your target audience is. Now you want to launch an Instagram influencer … Continue reading A Definitive Guide to Targeting Micro-Influencers on Instagram
The Ultimate Guide to Micro-Influencers [Infographic]
Shane Barker — July 11, 2017 Follow @shane_barker — July 11, 2017 Social media marketers are gradually shifting their attention from big influencers to micro influencers, who have much less followers. The basic idea behind this trend is to make use of the qualitative aspect of influencer marketing. Consumers are more likely to believe the … Continue reading The Ultimate Guide to Micro-Influencers [Infographic]