Category Archives: Mobile Shopping

Disconnect Between Mobile Searches, Purchases Frustrates Consumers

Disconnect Between Mobile Searches, Purchases Frustrates Consumers by Laurie Sullivan @lauriesullivan, March 23, 2018 Some 48% of consumers participating in a recent survey either agree or strongly agree that searching and buying products directly from a brand’s mobile website is frustrating, and 61% say they are still more likely to search for inspiration than make … Continue reading Disconnect Between Mobile Searches, Purchases Frustrates Consumers →

How to drive mobile purchases this holiday season

Mobile Shopping

The holiday shopping season is already underway, but luckily for marketers, Stefan Benndorf offers some do’s and don’ts to help drive mobile consumers down the purchasing funnel quickly. Stefan Benndorf on December 13, 2016 Q4 is the busiest shopping season of the year, both online and off. Mobile commerce is on the rise, but … Continue reading How to drive mobile purchases this holiday season →

Mobile shopping is hard, but only if retailers keep it that way

Mobile Shopping

Contributor Liad Agmon discusses the challenges of the mobile web and why retailers need to embrace a mobile-first mentality that caters to consumers’ preferences. Liad Agmon on October 25, 2016 Mobile devices and smartphones have completely changed the way we think, connect and work. Nowhere is this transformation more apparent than in the way … Continue reading Mobile shopping is hard, but only if retailers keep it that way →