Laura Patterson August 27, 2020 How you approach the market and address the competition to achieve your objectives is the realm of strategy. Strategies can be defensive or offensive or a combination of both. One offensive strategy you can leverage to outmaneuver competitive rivals can be taken from the sports world: the fast break. Originally … Continue reading How to Use a Fast Break Strategy to Create Scoring Opportunities
Ryan Estis — May 12, 2020 weinstock / Pixabay More than 33.5 million (1 in 5 American workers) have filed for unemployment over the past seven weeks as states move to reopen, a number we haven’t seen since the Great Depression. It hasn’t been easy, and it’s clear America is ready to get back to … Continue reading 4 Keys to Capture the Window of Opportunity
Kristen Patel — March 19, 2019 Follow @kristinapatel — March 19, 2019 A couple of weeks ago, a friend invited me to his birthday party hosted at a family friend’s house. The menu was planned, the bar was stocked, and the present was wrapped. And theoretically, it was going to be a blast. But as … Continue reading A High Bounce Rate Isn’t Evil — It’s an Opportunity
Colleen McKenna — January 4, 2019 Follow @Colleen_Intero — January 4, 2019 PhotoMIX-Company / Pixabay Imagine how you and your personal brand would look today if you had committed time a year or more ago to developing your professional story and created context for yourself. Consider the opportunities you may have had in your pipeline, … Continue reading Open the Door to Opportunity
Rick Goodman — December 22, 2018 Follow @DrRickGoodman — December 22, 2018 Have you ever found yourself in a situation where some really positive things were happening, either in your life or in your career, and someone said to you: Don’t mess this up? That’s what we’re going to talk about today: How you can … Continue reading How to Take Advantage of Your Opportunities
Daniel Burrus — October 11, 2018 Follow @DanielBurrus — October 11, 2018 Technology can function as a key enabler for higher cognitive performance. Technology is as important for cognitive roles as it is for transactional ones, since cognitive work in organizations drives transactional tasks. With performance gains realized through transaction management software, the next game … Continue reading Turn Cognitive Challenges into Opportunities With Technology Built the Way You Think
Jeanette Nyden — June 18, 2018 Follow @JeanetteNyden — June 18, 2018 Part 1: Opportunism: The Other Side of Trust Social Norms To Do Business By Reciprocity obligates business people to make fair and balanced exchanges. If one company accepts a business risk, the other must be prepared to do the same. If one company … Continue reading Opportunism: The Other Side of Trust (Part 2)
Jeanette Nyden — February 28, 2018 Follow @JeanetteNyden — February 28, 2018 We often hear stories of business relationships that appeared strong suddenly turning sour. These relationships may even have existed for some time. So what is going on? It is likely acts of opportunism. Here’s an example. A client of mine awarded a multimillion-dollar, … Continue reading Opportunism: The Other Side of Trust (Part 1)
Daniel Burrus — February 22, 2018 Follow @DanielBurrus — February 22, 2018 We all manage something or other, whether it’s other people, an entire organization, sales or even just ourselves. Managing suggests careful planning, a well-thought-out direction and a sense of control. What if we applied that definition of management to opportunity? What if we … Continue reading Crisis Manager or Opportunity Manager? You Decide.
Jordan Con — February 14, 2017 Follow @jordanmcon— February 14, 2017 B2B marketers are always looking for ways to reach their target audience and drive more demand. Simultaneously, there are tons of vendors and media that sell opportunities to drive that demand — that could be ad buys on a cost per click (CPC) or … Continue reading How to Evaluate Demand Opportunities in 5 Steps
