Two adtech executives representing very different consumer engagement offerings reflect on what the Oracle Advertising closure means to them professionally — and personally. UPDATE: Fresh news on GumGum’s and Experian’s offerings now added. Kim Davis on October 4, 2024 As September drew to a close, so did Oracle Advertising. The withdrawal from the ad … Continue reading What Oracle’s exit from advertising means for the adtech space
Category Archives: Oracle
Oracle subtracts social sharing tool AddThis
Social sharing widgets provided by AddThis vanish from publishers’ sites. Chris Wood on May 26, 2023 Oracle has removed social sharing and insights tool AddThis from its marketing cloud services. Customers who used AddThis widgets on their sites, enabling visitors to share content on social platforms, have seen the tools disappear with little warning. A … Continue reading Oracle subtracts social sharing tool AddThis