Use your marketing data as a strategic asset to anticipate trends, optimize resource allocation and drive growth. Kate Gundlach Roberts on November 18, 2024 Project management is more than just a tool to keep your marketing campaigns on track. It’s a strategic asset that can streamline operations, help you stay ahead of the curve … Continue reading 5 ways to use project management data to enhance operational best practices
Get tips for aligning data with marketing goals, optimizing workflows, managing resources and more. Kate Gundlach Roberts on September 17, 2024 Project management data offers more than just operational oversight. It has valuable insights that can help optimize marketing campaigns, boosting return on investment (ROI). Here’s how this data improves campaign planning, resource management, … Continue reading 5 ways to use project management data to increase marketing ROI
Use project management metrics to enhance your hiring strategy and ensure your team’s composition aligns with operational efficiency. Kate Gundlach Roberts on July 30, 2024 Data-driven insights tell an organization’s story. It makes sense that you’re already using project management metrics to ensure projects are on track, on time and on budget. However, … Continue reading How to use project management data to inform your marketing hiring strategy
By Jeremy Caplan August 01, 2022 Sometimes the simplest tool is the right one. Trello is like a digital bulletin board. It’s easy to use and it’s free. If you’re juggling multiple projects and looking for a way to be better organized in 2022, give it a try. Below are seven things … Continue reading 7 reasons to use Trello for project management
4 Ways to Build a Culture of Project Success Gus Cicala / 18 Jul 2022 When contemplating the consequences of project failure, people usually think of the budget, which is warranted. A 2021 PMI survey found that, on average, poor project performance can waste 9.4% of a company’s investment. Although that’s concerning, it’s far from the … Continue reading 4 Ways to Build a Culture of Project Success
In this webinar, learn how you can test before launching, improve your return and understand why your consumers selected the asset they did. Cynthia Ramsaran on April 25, 2022 Traditional A/B testing only lets you test messaging, creative and other marketing assets after they have gone live in the market – with no warning … Continue reading Master the art of agile research to iterate, innovate and grow
New technology alone can’t fix a broken team, process or a damaged relationship. Pantheon on April 21, 2022 Websites, like any asset, can become more valuable over time. A website can appreciate, or it can depreciate. To get a high-value website to appreciate even more is with a high-functioning professional web team. With this … Continue reading Why WebOps wins for web teams
At the end of the day, an agile team is responsible for delivering value to customers, not to internal stakeholders. Stacey Ackerman on April 8, 2022 The following is a selection from the e-book “MarTech’s agile marketing for leaders.” Please click the button below to download the full e-book. It’s important to say “no” to … Continue reading How marketers embrace agile ways of working
Aneeca Younas Last updated: 30 March 2022 Without the correct software, running an agile team is practically impossible. Agile project management tools can help. Agile is not about attempting to fit operations into a rigid framework. Working with Scrum sprints, a Kanban board, or simply attempting to implement more agile techniques in your workplace requires … Continue reading Best Agile Project Management Software: Top 10 to Manage your Team
IT Staff Augmentation as an Answer to Your Next Project Vlada Tselomudrova / 17 Mar 2022 Today, most businesses benefit immensely from IT staff augmentation, enabling them to accomplish complex projects with top-notch technical staff from all parts of the world. Did you know that big-tech companies, including Microsoft and Apple, outstaff most of … Continue reading IT Staff Augmentation as an Answer to Your Next Project
