June 07, 2024 How innovation is making PR more accessible Mission-driven companies can still make a big splash, using technology to reach the right journalists. BY Amy Jackson While it can feel incredibly daunting to compete with massive PR budgets that fund expensive dinners and experiential events, these are no longer required to get coverage of … Continue reading How innovation is making PR more accessible
Digital PR: Building an Online Reputation and Boosting Visibility Abeer Raza / Sep 16, 2023 In today’s hyper-connected digital world, businesses and individuals find themselves navigating a complex web of online interactions as the social benefits of internet usage far outweigh the negatives. With more than half of the world (60%) now using social … Continue reading Digital PR: Building an Online Reputation and Boosting Visibility
Digital PR is Still a Relevant Marketing Tactic in 2023 Adam Torkildson / 02 May 2023 We obviously live in a fast-paced business environment, and your marketing techniques should reflect this. A particular marketing or PR campaign may have been successful for you a year or two ago, but that doesn’t mean it will … Continue reading Digital PR is Still a Relevant Marketing Tactic in 2023
Aneeca Younas Last updated: 18 March 2022 Financial companies are often under immense public scrutiny. A single mistake could lead to a scandal that destroys a company’s reputation, and the careful handling of their image is crucial if they want to keep running smoothly. That’s why it pays to hire a public relations firm that … Continue reading Best Financial PR Agencies & Services : Top Financial PR Firms to Help Your Business
Kite-Hill PR is offering a pro bono program to women/BIPOC/LGBTQIA-led technology start-ups. Kim Davis on March 10, 2022 “We’re focused specifically on diverse founders and it relates back to the passion I have as a female business owner, a female founder. When I look at other companies, I don’t see enough diversity at the top. … Continue reading ‘Tech for Good’ offers a PR package to minority-led start-ups
News Veracity Ratings Service NewsGuard Diversifies Into PR, Public Affairs by Joe Mandese @mp_joemandese, February 23, 2022 News veracity ratings service NewsGuard is diversifying into reputation management, unveiling a deal this morning to integrate its data on the trustworthiness of news sources with Pulsar, a platform analyzing social media conversations and sharing, news, search … Continue reading News Veracity Ratings Service NewsGuard Diversifies Into PR, Public Affairs
David Libby December 14, 2021 Working for a B2B Tech Startup? Don’t make these common public relations mistakes – read this instead. Startups make mistakes with PR. That’s a given. They’re run by humans – at least for the time being. The fact is, startups, especially in B2B tech, can’t avoid making mistakes. But they … Continue reading PR for Startups: 3 Mistakes B2B Tech Startups Make (And How to Avoid Them)
Marty Querzoli May 21, 2021 When we think of “the last mile” it’s usually in reference to that short, final leg of distance that must be covered to reach or bring something to a destination. The phrase comes out of telecom – used to describe the costly and complex delivery of cables from a provider’s … Continue reading 4 PR Tips for Startups to Ensure a Strong Campaign Finish
Jason Khoo April 23, 2021 Digital PR might be an industry buzzword, but there’s definitely a reason for all of that buzzing you’re hearing. Digital PR is fairly relatively new to the marketing world, but business owners utilizing this type of content marketing are seeing massive returns, both in overall brand exposure and their search … Continue reading How Digital PR Is the Key to Getting High Quality Links For SEO
William Comcowich — May 5, 2020 PR and marketing personnel face reduced budgets due to an economy sickened by the coronavirus epidemic. Many believe search engine optimization (SEO) provides a cost-effective option to improve search rankings and increase website traffic. More than two-thirds of marketers anticipate reduced budgets, according to a survey by the marketing … Continue reading 6 Ways PR Can Improve SEO During the COVID-19 Epidemic
