by Aaron Baar, Staff Writer, November 15, 2016 This column has covered the importance of reviews in the past. They are an important tool to entice customers unfamiliar with a business to know what they’re getting into. New research is showing just how important those reviews are. In its annual Local Consumer Review Survey, BrightLocal … Continue reading The Importance of Reviews, Redux
Category Archives: Reviews
Why Your Reviews Matter More During The Holidays
by Paul Mauer December 21, 2015December 21, 2015 We’ve all done it – checked online reviews before choosing a restaurant, picking a plumber, or booking a hotel. While reputations can be earned (and destroyed) on customer-centric platforms like Yelp, Angie’s List, Google, and Facebook 365 days a year, during the holiday season, those reviews can … Continue reading Why Your Reviews Matter More During The Holidays