Achim Nowak July 21, 2021 Last Thursday, Shwan Lamei and I were strolling through the charmed side streets of Brookline, a close-in Boston suburb. Shwan, former “high-potential” corporate executive, dropped out of corporate life 2 years ago. Founded a start-up in the energy-conservation arena with a business partner, Daria. Has been riding the ups and … Continue reading 7 Blind Spots That Will ALWAYS Get You Into Trouble
Category Archives: Search Engine Optimization
What Is a Non Qualified Annuity?
Albert Costill July 8, 2021 The other day I stopped by a deli to grab a sandwich for lunch. Since it was cash-only, the process was simple for all parties involved. I order my sandwich, hand them a $ 10 bill, get my change, and walk out with my lunch. And, the deli will … Continue reading What Is a Non Qualified Annuity?
What is the Capitalist Class?
Eric Rosenberg July 8, 2021 The 2011 Occupy Movement brought the nation’s attention to the top one percent of income earners. Protestors said, “we are the 99%,” as they sparked a fierce debate on income equality that continues to this day. More recent Black Lives Matter demonstrations further emphasized the disparities between high-income and low-income … Continue reading What is the Capitalist Class?
What Is a Deferred Annuity?
John Rampton July 2, 2021 Over the weekend I jumped in the car and went for a leisurely drive. During my ride, Tom Petty’s “The Waiting” came on. While belting out “Yeah, the waiting is the hardest part,” I became curious. Why do we struggle so much with waiting? “In the United States, we absolutely … Continue reading What Is a Deferred Annuity?
Important Search Engine Optimization Techniques for 2021
Geraldine Convento July 1, 2021 What can companies and marketers do in 2021 to attract more organic leads? My answer has always been SEO. But this time, the methods I would like to encourage you to do more than what you already do. We’ve always known that Search Engine Optimization (SEO) requires a carefully selected … Continue reading Important Search Engine Optimization Techniques for 2021
Are You a Victim of These Top 3 Reasons Why People Don’t Chase Their Dreams?
Karen Repoli March 9, 2021 Do you still have dreams of a lifestyle you’d love to attain or a business you’d like to start? Do you remember how to dream big like our kids do? I was in your shoes over 14 years ago. I was stuck in a 9 to 5 job that didn’t … Continue reading Are You a Victim of These Top 3 Reasons Why People Don’t Chase Their Dreams?
How to Conduct Keyword Research for Search Engine Optimization (SEO)
Matt Janaway December 25, 2020 Google is getting smarter every year, and so are all search engines. Still, it won’t simply “get” what you’re trying to say, or which audience you’re trying to reach. You need to give it a few pointers. Tumisu / Pixabay That’s why you’ll need to conduct keyword research for SEO … Continue reading How to Conduct Keyword Research for Search Engine Optimization (SEO)
How to Plan a Successful CRO Campaign
Billy Farroll November 30, 2020 We explain the data-driven processes we use to find testing opportunities, prioritise them in order of importance and start each CRO campaign with the greatest chance of success. According to The 2019 State of Conversion Optimization Report by CXL, the biggest challenges marketers face with conversion rate optimisation (CRO) are … Continue reading How to Plan a Successful CRO Campaign
Applying Radical Candor to Praise and Critiques
Sarah Rosenquist November 23, 2020 Back in 2015, Google started talking about psychological safety. It was the common thread between their highest performing teams. When you hear that, you can’t help but get sucked into a vortex of trying to figure out how to foster psychological safety and measure it in your team. I was … Continue reading Applying Radical Candor to Praise and Critiques
Credit Card Chargebacks: Merchants’ Rights
Sandra Wrobel-Konior November 12, 2020 Chargebacks were created to protect customers’ rights, but that doesn’t mean that its main goal is to hurt merchants. Did you know that you, as a merchant, also have chargeback rights? Card networks, such as Visa and Mastercard, provide rules and regulations that protect you from fraudulent activity, including friendly … Continue reading Credit Card Chargebacks: Merchants’ Rights