Category Archives: SEO Audit

A Brief History of Updates (and How They Affect SEO)

by Holly Semanchick December 17, 2015December 17, 2015 We just passed the 15th anniversary of the launch of the original Google Toolbar. (December 11, 2000, to be exact!) Considered by search engine marketers to be the first-ever Google update, it’s something most users would now take for granted. Beginning with that simple plugin, Google unveiled … Continue reading A Brief History of Updates (and How They Affect SEO)

Is Your Website Sick? Why You Need a Professional to Monitor Your Backlink Profile

by Tim Backes December 11, 2015December 11, 2015 It’s difficult to deny how a website can benefit a business. Aside from the branding aspect, a well-made and marketed website can drive leads or function as a point of sale. It can reach customers who never would have walked into your physical establishment. However, setting up, … Continue reading Is Your Website Sick? Why You Need a Professional to Monitor Your Backlink Profile

SEO for E-commerce: 7 Most Critical Disorders & How To Cure Them

by Rohan Ayyar December 6, 2015December 6, 2015 Many popular e-commerce sites have hundreds of thousands of products and a great potential to do well online. However, when it comes to optimizing for the search engines, they just assume their enormous size will stamp out any SEO troubles they might face. Others put their faith … Continue reading SEO for E-commerce: 7 Most Critical Disorders & How To Cure Them

What SEOs and UX Professionals Need to Know About Google Search Quality Guidelines

by Tim Ash November 23, 2015 Follow @tim_ashNovember 23, 2015 Google isn’t big on sharing information that can be reverse engineered to see how their rankings work. And for good reason – gaming the search engine algorithm is potentially very lucrative. Still, every now and again, Google gives users and webmasters a peek behind the … Continue reading What SEOs and UX Professionals Need to Know About Google Search Quality Guidelines