by Andrew Dennis May 13, 2016 Follow @AndrewDennis33May 13, 2016 Tracking links will increase the effectiveness of your online marketing, as a whole. The Internet is often referred to as the web, due to its interlinked nature. Links function as a vote of confidence, an endorsement, a citation of value, and a signal of trust … Continue reading Why Links Should Be a KPI Within Your Digital Marketing
Category Archives: SEO Linking
What Changed with Deep Linking on iOS 9.3
by Ankit Saxena April 1, 2016April 1, 2016 Over the years, despite continuous design improvements, iOS apps have been treated largely as data silos and have been unable to use data outside of the confines of their sandboxes. However, with the emergence of iOS 9, Apple was able to reimagine the way information from within … Continue reading What Changed with Deep Linking on iOS 9.3
The Importance Of Second-Tier Links
Want to ensure you have strong traffic sources, even if your site doesn’t rank well? Link Week columnist Julie Joyce explains why pursuing a second-tier link strategy is a smart use of your time. Julie Joyce on March 2, 2016 I’ve always been a big fan of trying to have a broad range of … Continue reading The Importance Of Second-Tier Links
Internal Linking: 4 Key Concepts to Improve your SEO Content
by Matt Martinez February 28, 2016February 28, 2016 To most people, internal linking may seem like a basic topic to cover; though this skill may seem more primitive than not, often times, it is the fundamental practices, which are overlooked. So, what is internal linking? Internal links are hyperlinks, which guide the reader from one … Continue reading Internal Linking: 4 Key Concepts to Improve your SEO Content
How Critical Is Internal Linking?
by Brannon Brooks February 17, 2016 Follow @killbrannonFebruary 17, 2016 It’s no secret to the SEO community that CONTENT is KING! Today’s top SEOs, digital marketing professionals, and bloggers are all too familiar with this phrase, as it has been a topic of discussion for quite some time. Of course, we know that our content … Continue reading How Critical Is Internal Linking?
Why Should You Focus on Internal Linking?
by Emma Labrador February 3, 2016February 3, 2016 It’s not a secret that content is the king when it comes to Search Engine Optimization (SEO). Every blogger knows that well when creating high-quality content, to seduce both search engines and visitors. However, content alone is not enough. Internal linking is here to support your SEO … Continue reading Why Should You Focus on Internal Linking?
Evaluating Link Quality For SEO Campaigns
What’s the best way to determine which links to pursue and which to pass up? Columnist Andrew Dennis shares his criteria. Andrew Dennis on January 20, 2016 Businesses interested in online growth can’t ignore search as a marketing channel — it’s too important. BrightEdge conducted a study that showed organic search directs the majority of … Continue reading Evaluating Link Quality For SEO Campaigns
Link Wars: The Force Awakens
Link building looked different a long time ago (in a galaxy far, far away). Columnist Winston Burton explains how things have changed and what works today. Winston Burton on January 20, 2016 Google’s algorithm to impact website visibility takes hundreds of factors into account, but none of them have been as important and impactful as … Continue reading Link Wars: The Force Awakens
How to Develop an Effective Link Building Strategy
by Michael Degrasse January 18, 2016January 18, 2016 If you regularly read Stream Companies’ blog, you know by now that link building is one of the most important components of SEO. Google views backlinks as votes of confidence for your website, and the more high-quality links that point to your website, the better your site … Continue reading How to Develop an Effective Link Building Strategy
What Is “Natural Link Building”
By Barrie Smith January 7th, 2016 Links and link building continue to be an essential part of a website’s ranking in search engines. Many of us know by now the importance of links and good links are for our websites and businesses. Some will also know the importance of avoiding ‘bad’ backlinks, over-optimising their anchor text … Continue reading What Is “Natural Link Building”