Dave Sutton October 19, 2021 The goal of content optimization is to make your website’s content engaging and valuable for both your target audience and search engines. Website visitors should be guided by the content to a desired outcome—placing an order, downloading an ebook, subscribing to a newsletter, etc.—and search engines should be offered text … Continue reading How to Optimize for Max SEO Value
Category Archives: SEO Tools
5 Stats You Need to Know About SEO In 2021
Matt Janaway September 14, 2021 Keeping on top of the latest SEO trends often feels like an uphill struggle. Google’s algorithm can be likened to the moving staircases in Harry Potter. Just when you think you’ve got it figured out, everything changes. One of the good things about SEO is that there will always be … Continue reading 5 Stats You Need to Know About SEO In 2021
SEO-Friendly URLs Explained and How to Optimize Them
Jared Atchison August 25, 2021 Did you know that Google processes 79,456 searches every second? Imagine how many searches this multiplies into in a day, week, or month… Google’s popularity offers enormous potential for website owners looking to drive more traffic to their sites and increase conversions. But to tap into this search traffic, you … Continue reading SEO-Friendly URLs Explained and How to Optimize Them
Tips to Optimize a Web Site With SEO: Creating an Online Site Using Search Engine Optimization Techniques
Diane H. Wong July 22, 2021 SEO optimization techniques for a Web site are important for traffic and conversion rates. Creating cash flow means learning about search engine optimization tips. Getting SEO — search engine optimization — on a Web site is valuable for site traffic and conversion rates. It’s been said that ‘content is … Continue reading Tips to Optimize a Web Site With SEO: Creating an Online Site Using Search Engine Optimization Techniques
5 SEO Tips for Video Marketing
Kara Jensen July 16, 2021 Search engine optimization is absolutely critical for B2B web design and content marketing. But what about videos and video marketing? Well, it depends, do you want people to see and watch your videos? Let’s go ahead and assume that yes, you’d like people – especially prospects – to watch and … Continue reading 5 SEO Tips for Video Marketing
Ways Contractor SEO Can Help You Succeed [Infographic]
Jomer Gregorio July 16, 2021 Company websites are essential for businesses to have a platform to post updates on their current projects, company events, and other information that their clients, current and potential ones, can find helpful. Lacking an online platform limits contractors’ and construction companies’ visibility and reach since people cannot find them easily. … Continue reading Ways Contractor SEO Can Help You Succeed [Infographic]
A Google Multilocation SEO Strategy: How To Get The Most Out Of Keywords
A Google Multilocation SEO Strategy: How To Get The Most Out Of Keywords by Laurie Sullivan , Staff Writer @lauriesullivan, July 9, 2021 Capitalizing on the time and the position of a hyperlocal organic listing in search results is key. In fact, this is the goal of multilocation SEO, to continuously increase the number of qualified visitors from … Continue reading A Google Multilocation SEO Strategy: How To Get The Most Out Of Keywords
Goodhart’s Law May Be Ruining Your Business — It Almost Ruined Mine!
Samuel Ebanja July 1, 2021 “Any observed statistical regularity will tend to collapse once pressure is placed upon it for control purposes” THAT is Goodhart’s law…and before I’d ever heard of it, it had already torpedoed my startup, threatening to sink it beneath the waves. Charles Goodman is a world renowned theorist of monetary policy … Continue reading Goodhart’s Law May Be Ruining Your Business — It Almost Ruined Mine!
5 Steps to Creating a Winning SEO Report for Clients
Nick Brown June 16, 2021 Source: Pixabay Follow the five steps below to create such a report that is robust and effective in convincing the client that SEO is a worthwhile investment: 1. Create an executive summary Establish the key objectives your client expects from the SEO process. Your report needs to cater to your … Continue reading 5 Steps to Creating a Winning SEO Report for Clients
5 SEO Tools to Check and Optimize Core Web Vitals
Aleh Barysevich May 25, 2021 Talks about the mid-June Core Web Vitals release made SEOs worry. Google states that Core Web Vitals will become a ranking factor, but doesn’t say a thing about how important this factor will be. Still, when it comes to ranking, it’s always better to optimize anything that could somehow affect … Continue reading 5 SEO Tools to Check and Optimize Core Web Vitals