Category Archives: SEO Tools

5 Retail SEO Tips for Converting Traffic Into Customers

Dave Colgate — February 1, 2020 Effective retail SEO strategies to help marketers optimise across complex consumer journeys and convert as much traffic as possible. Optimising a retail website for search is one of the most challenging things you can do in SEO. For one thing, you’re not only competing against other retailers but Google’s … Continue reading 5 Retail SEO Tips for Converting Traffic Into Customers

Simple Ways to Improve Your SEO Efforts

Rebecca Davies — September 11, 2019 Follow @BecEntyce — September 11, 2019 Marketing your business effectively will involve many different techniques, from content to social media, printed marketing materials to networking. For the majority of businesses, their website will form a significant part of their marketing strategy, with SEO taking a crucial role in getting … Continue reading Simple Ways to Improve Your SEO Efforts

Lyrics Site Uses Watermarks To Prove Google Lifts Its Content For Search Results

Lyrics Site Uses Watermarks To Prove Google Lifts Its Content For Search Results by Laurie Sullivan  @lauriesullivan, June 18, 2019 Google said it’s investigating why the lyrics of some songs originating from Genius served up in search results without creator rights permission, after the lyrics site embedded patterns in its formatting to prove the search … Continue reading Lyrics Site Uses Watermarks To Prove Google Lifts Its Content For Search Results