Category Archives: SEO Tools

Wish List: A SEO Tool From Alexa.com To Identify Bad Links, Create Disavows

Wish List: A SEO Tool From Alexa.com To Identify Bad Links, Create Disavows by Laurie Sullivan , Staff Writer @lauriesullivan, April 17, 2018 Many websites are being penalized for violating Google’s link scheme guidelines, according to Sean Hakes, CEO at Altitude Agency. So he has been talking with the folks at Alexa.com, an Amazon subsidiary focused … Continue reading Wish List: A SEO Tool From Alexa.com To Identify Bad Links, Create Disavows

Optimizing for Hanukkah: Sometimes it’s still strings, not things

Google has grown smarter at recognizing variant spellings of the same entity, but columnist Paul Shapiro observes that it’s not perfect yet. Paul Shapiro on December 18, 2017   My wife came to me with a problem. She wanted festive, whimsical, and potentially matching Hanukkah pajamas. But there weren’t enough options coming up in Google … Continue reading Optimizing for Hanukkah: Sometimes it’s still strings, not things

Content Pillars: New SEO Tactic Answers the Long-Form Content Question

Brittany Laeger — November 3, 2017 — November 3, 2017 Once again, it’s time for marketers and SEO specialists to change our tactics. Over the last year or two, the conversation in inbound and digital marketing has shifted. In the early days of blogging, the conventional wisdom was to create short, concise blog posts that … Continue reading Content Pillars: New SEO Tactic Answers the Long-Form Content Question

SEO Best Practices for Website Popups, Overlays, and Interstitials

Grant Thomas — September 6, 2017 Follow @gsthomas22 — September 6, 2017 There’s been a lot of talk surrounding the effect that popups, overlays, modals, and interstitials have on SEO and SERP rankings. With Google’s focus on improving the user experience of organic search and the increased usage of these marketing practices, we’ve provided a … Continue reading SEO Best Practices for Website Popups, Overlays, and Interstitials